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E025: Founder Mode, Gift With Purchases & Our Takes On The Latest Meta Updates
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Today it’s the trio back together and we’re talking gifts with purchase, being in “foundermode” and when and when not to delegate, incremental attribution and third party analytics, performance creative and our takes on the latest Meta updates.
00:00 Introduction
07:20 The Power of Creative Diversity
21:47 The Magic of Founder Mode
28:18 Delegating and Hands-On Involvement
32:31 The Challenges of Direct-to-Consumer Brands
33:56 Connecting with Employees at All Levels
36:30 Facebook's Ad Updates
43:03 The Cost of Creative
01:04:06 Finding Affordable Creative Talent
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