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Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Manage episode 476870360 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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In this episode of the 'Marketing x Analytics Podcast', host Alex Sofronas interviews business strategy coach and visibility expert, Heidi Schalk, who shares insights on leveraging podcasts for business growth. Heidi, who hosts the 'Be Seen, Be Heard, Be Empowered' podcast and the newly launched 'Business Growth Spotlight', discusses the strategic value of podcasting as an untapped market for increasing brand visibility. She recommends that business executives either host their own podcasts or guest on others, focusing on where their target audience is most likely to be. Heidi emphasizes the importance of networking, offering calls to action during guest appearances, and strategic guest selection for effective lead generation. The conversation also covers the benefits of attending networking events and speaking engagements for brand building, as well as the role of social media in a comprehensive marketing strategy.
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Manage episode 476870360 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Watch this episode on YouTube!
In this episode of the 'Marketing x Analytics Podcast', host Alex Sofronas interviews business strategy coach and visibility expert, Heidi Schalk, who shares insights on leveraging podcasts for business growth. Heidi, who hosts the 'Be Seen, Be Heard, Be Empowered' podcast and the newly launched 'Business Growth Spotlight', discusses the strategic value of podcasting as an untapped market for increasing brand visibility. She recommends that business executives either host their own podcasts or guest on others, focusing on where their target audience is most likely to be. Heidi emphasizes the importance of networking, offering calls to action during guest appearances, and strategic guest selection for effective lead generation. The conversation also covers the benefits of attending networking events and speaking engagements for brand building, as well as the role of social media in a comprehensive marketing strategy.
Follow Marketing x Analytics!
Click Here for Transcribed Episodes of Marketing x Analytics
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Similar to Marketing x Analytics
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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continue reading
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continue reading
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