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Bitesize, the Euros and Transformations, with Dan Morehead, Head of SEO at Channel 4
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James spoke to Dan about legacy broadcasting, going digital first and a rebuild of just about everything for the channel...
Dan shared about launching the first ever streaming app in the UK, putting SEO at the forefront of the build for a streaming site, and working with everyone from the press, marketing team, editorial and UX - then engineers and technical teams once the project is in full flow.
Listen to this episode for chat about live streaming, SEO and the future of search.
Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/
This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/
Podcast recorded at marketingSHOWCASE Manchester, June 2025
104 episodes
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