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The insights that fuel SharkNinja’s biggest innovations
Manage episode 500175310 series 1425703
From humble beginnings selling vacuums on late night informercials, SharkNinja has grown to a 6 billion dollar a year business. CEO Mark Barrocas joins host Jeff Berman to reveal how the company keeps coming up with hits like the Ninja Creami, why “educated consumers” are the backbone of their business, and how they’re navigating the shifting winds of tariffs.
Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
628 episodes
Manage episode 500175310 series 1425703
From humble beginnings selling vacuums on late night informercials, SharkNinja has grown to a 6 billion dollar a year business. CEO Mark Barrocas joins host Jeff Berman to reveal how the company keeps coming up with hits like the Ninja Creami, why “educated consumers” are the backbone of their business, and how they’re navigating the shifting winds of tariffs.
Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
628 episodes
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