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META This! Ep.6: Virtual Reality is Where the Young Spend their Time & their Allowance! Fortnite = $3B a Year

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Manage episode 504192196 series 3687716
Content provided by Nolan Heimann LLP and The LOOK.Legal Pods from Nolan Heimann LLP. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nolan Heimann LLP and The LOOK.Legal Pods from Nolan Heimann LLP or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In Episode 6 of META This!, host David Schnider welcomes Morgan Linton, CTO and co-founder of Bold Metrics, for a deep dive into how Gen Z is shaping the Metaverse—and spending billions doing it.

Topics include:

  • Why Fortnite generates $3B annually from virtual outfits
  • How kids now prefer their allowance in Robux over real dollars
  • What 3D and VR commerce will mean for brands like Nike and Patagonia
  • The myth that AR/VR is required for metaverse engagement
  • The future of digital assets, ownership, and permanence
  • The gamification of shopping and blending of physical/digital goods
  • Accessibility, community, and identity in online immersive spaces
  • Why Apple’s Vision Pro and spatial computing signal a paradigm shift

Morgan brings expert insights from both the retail tech space and personal experience navigating virtual worlds for over a decade.

  continue reading

9 episodes

Artwork
iconShare
 
Manage episode 504192196 series 3687716
Content provided by Nolan Heimann LLP and The LOOK.Legal Pods from Nolan Heimann LLP. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nolan Heimann LLP and The LOOK.Legal Pods from Nolan Heimann LLP or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In Episode 6 of META This!, host David Schnider welcomes Morgan Linton, CTO and co-founder of Bold Metrics, for a deep dive into how Gen Z is shaping the Metaverse—and spending billions doing it.

Topics include:

  • Why Fortnite generates $3B annually from virtual outfits
  • How kids now prefer their allowance in Robux over real dollars
  • What 3D and VR commerce will mean for brands like Nike and Patagonia
  • The myth that AR/VR is required for metaverse engagement
  • The future of digital assets, ownership, and permanence
  • The gamification of shopping and blending of physical/digital goods
  • Accessibility, community, and identity in online immersive spaces
  • Why Apple’s Vision Pro and spatial computing signal a paradigm shift

Morgan brings expert insights from both the retail tech space and personal experience navigating virtual worlds for over a decade.

  continue reading

9 episodes

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