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Content provided by Mike Michalowicz and Matthew Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Michalowicz and Matthew Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Ep 78: Get Different Launch Day with Mike Michalowicz and the Team
Manage episode 310609540 series 3063843
Content provided by Mike Michalowicz and Matthew Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Michalowicz and Matthew Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In his new marketing book, Mike offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Mike an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
1. Does it differentiate?
2. Does it attract?
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Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn't stand out and connect with customers - the long-anticipated answer to the defining business challenge of our time.
Websites and Handles:
94 episodes
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Manage episode 310609540 series 3063843
Content provided by Mike Michalowicz and Matthew Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Michalowicz and Matthew Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In his new marketing book, Mike offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Mike an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
1. Does it differentiate?
2. Does it attract?
3. Does it direct?
Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn't stand out and connect with customers - the long-anticipated answer to the defining business challenge of our time.
Websites and Handles:
94 episodes
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