214: Your Emails Might Be Sabotaging You (and here's why..)

Million Dollar Breakthrough

Ever had a launch go sideways and couldn’t figure out why? One of my mastermind gals did - right in the middle of a $75K email sequence... The culprit? A totally fixable email mistake. In this episode, I’m giving you a peek inside the Slack thread that turned full-on panic into a comeback.

We’re diving into what I now call your email credit score (yes, that’s a thing), why sending from two platforms might be quietly tanking your deliverability, and the one re-engagement move you should be doing before every launch.

This one’s for the entrepreneurs who think they’re “not techy” — you don’t need to be. Just tune in, tweak your checklist, and thank yourself later.

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00:00 – Why depending on 1–2 launches a year is a problem
01:00 – A mastermind meltdown: Betty’s open rates drop by half
03:45 – Using two email platforms? Here’s why that’s hurting you
06:00 – The “email credit score” & fixing deliverability mid-launch
08:00 – Tools to test your emails before it’s too late
10:30 – Re-engagement emails: simple move, big payoff
12:50 – Do not switch domain hosts near a launch
14:00 – No tech team? Use ChatGPT to troubleshoot
15:15 – Final thoughts + your 3 pre-launch checklist fixes

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