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How 8-Figure Athletic Greens Doubled in Size With a Research-Driven Product Experience Strategy - Adam Trouncer

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Manage episode 313549673 series 3275572
Content provided by Raphael Paulin-Daigle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Raphael Paulin-Daigle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Adam Trouncer is the CEO of Athletic Greens, an 8-figure, direct-to-consumer, subscription-focused, ecommerce brand that sells a daily supplement of the same name. In this episode, Adam shares how they've doubled the business by focusing on creating a better brand and product experience for customers, how to calculate the ROI of a better customer experience, strategies to communicate to your different customer personas, and so much more. You do not want to miss this one.

  continue reading

55 episodes

Artwork
iconShare
 
Manage episode 313549673 series 3275572
Content provided by Raphael Paulin-Daigle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Raphael Paulin-Daigle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Adam Trouncer is the CEO of Athletic Greens, an 8-figure, direct-to-consumer, subscription-focused, ecommerce brand that sells a daily supplement of the same name. In this episode, Adam shares how they've doubled the business by focusing on creating a better brand and product experience for customers, how to calculate the ROI of a better customer experience, strategies to communicate to your different customer personas, and so much more. You do not want to miss this one.

  continue reading

55 episodes

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