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Unbound Merino's Strategy for Growing Into a Multi-Million Dollar Brand Through Crowdfunding, Dan Demsky

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Manage episode 313549666 series 3275572
Content provided by Raphael Paulin-Daigle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Raphael Paulin-Daigle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Dan Demsky is co-founder of DTC apparel brand Unbound Merino. They've successfully used crowdfunding to get the brand started, and still use it to this day as a growth strategy. In this episode we talk about storytelling in marketing, dive deep into Dan's strategy for launching through crowdfunding, some actionable tricks for a successful campaign, and how million-dollar brands can still use crowdfunding as a marketing channel.

  continue reading

57 episodes

Artwork
iconShare
 
Manage episode 313549666 series 3275572
Content provided by Raphael Paulin-Daigle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Raphael Paulin-Daigle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Dan Demsky is co-founder of DTC apparel brand Unbound Merino. They've successfully used crowdfunding to get the brand started, and still use it to this day as a growth strategy. In this episode we talk about storytelling in marketing, dive deep into Dan's strategy for launching through crowdfunding, some actionable tricks for a successful campaign, and how million-dollar brands can still use crowdfunding as a marketing channel.

  continue reading

57 episodes

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