What Every Content-led Business Needs To Know In 2025. MODELS OF MASTERS podcast

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To grow online, the highest-leverage decision isn’t to make more content. It’s engineering content that multiplies across platforms, people, pipelines. Distribution can’t be an afterthought, by any stretch. It is the strategy. Rule of thumb – 80:20, distro:creation. 99% of brands have it flip-flopped. ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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What every content-led business needs to know in 2025. 23:21

24 days ago23:21

23:21

This is a portion of my interview with Nicole Bremner on her show, The Prosperity Podcast . It breaks down how to build yourself into a media company, use exclusivity as a prospect filter, and evolve beyond old-school content funnels. 🔗 Credit/full episode: https://podcasts.apple.com/us/podcast/prosperity-podcast-mastering-money-and-mindset-for/id1288595757?i=1000706458282 (Note: I am no longer working on the startup we discussed in the first ten minutes. I split with the team shortly after recording.) ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Attunement + alignment > volume/quantity/effort. 6:12

26 days ago6:12

6:12

I had a massive download crystallize a few weeks ago. For me, personally, in my simulation, the tide has turned: It's no longer about quantity of reps, volume of outreach, or numbers. I had believed it was for a long time, even after awakening. As you ascend in consciousness, material results become a byproduct of presence, alignment, and concentrated focus brought to a point in a single moment. You'll have more success with two high-impact, attuned outreaches than 10,000 where you go through the motions. ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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After you die, your council will ask, "So, what did you do?" Start building evidence. 4:30

27 days ago4:30

4:30

I always think about this: How would you live if you knew you'd be asked upon exiting from the matrix, "So, what did you accomplish down there?" I've read enough Michael Newton and Dolores Cannon, and listened to enough (tens of thousands of) NDE accounts, to know this does occur. When you come out of the Earth construct, your council of elders are going to sit you down and say, "So, let's discuss what you achieved." In advanced, cases, they'll ask you to show and break down evidence that you 'got it.' "What proof do you have to suggest that you did the best with the gifts we gave you," they'll posit. I want to be able to share a stack of undeniable evidence of my mastery. ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Why I cold plunge (religiously). 2:28

27 days ago2:28

2:28

I've been plunging religiously for 2.5 years. It's changed my recovery. I heal faster, I feel stronger, and my flight-or-fight response has become refined tenfold. I' m now addicted. I love to feel that norepinephrine spike, I love the shock, and I love helping other people learn to love it, too. ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Become a linchpin. 28:07

44 weeks ago28:07

28:07

Become an indispensable linchpin. In this episode, I explain how to identify and embrace your unique value, showcase your process, and build a personal brand that stands out. Learn the secrets to decoupling your inputs from outputs and becoming impossible to ignore in your field. This episode is filled with actionable insights and real-world examples to help you master the art of being a linchpin. Key Takeaways: Identify and embrace your unique value Showcase your process and insights Communicate what makes your approach distinct Build a personal brand reflecting quality and artistry Decouple inputs from outputs to become irreplaceable ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 Get CONTENT CAPITALIST : https://t.ly/9_9JG =============== 🎓 Enroll in my eLearning academy: https://t.ly/u0Dk5 =============== 🌐 Subscribe to the blog: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #120: Monetization, Failing Fast & Lead Management in 2024 17:15

52 weeks ago17:15

17:15

This exclusive episode, taken from my eLearning program (link below), covers several key learnings on various business topics, including monetization timing, failing fast, lead handling, outbound prospecting, exponential thinking, and capitalizing on mega-trends before they become mainstream. Key Takeaways: Monetization Timing : Understanding when to monetize your product or service to maximize revenue and market impact. Failing Fast : Embracing a mindset of quick iteration and learning from failures to accelerate growth and innovation. Lead Handling : Best practices for managing and nurturing leads to convert prospects into loyal customers. Outbound Prospecting : Effective strategies for reaching out to potential customers and generating new business opportunities. Exponential Thinking : Adopting a mindset that leverages technology and innovation to achieve exponential growth. Mega-Trends : Identifying and positioning yourself behind major trends before they become widely recognized, allowing you to capitalize on emerging opportunities. Tune in to gain valuable insights and actionable strategies to enhance your business acumen and drive success. ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 Get CONTENT CAPITALIST : https://t.ly/9_9JG =============== 🎓 Enroll in my eLearning academy: https://t.ly/u0Dk5 =============== 🌐 Subscribe to the blog: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #119: 10 Things to Consider When Acquiring & Exiting a Business 10:01

1 year ago10:01

10:01

This exclusive episode, taken from my eLearning program (link below), dissects 7 critical factors to consider when buying a business and 3 essential steps to take when selling yours. Key Takeaways: Buying a Business : Financial Health : Evaluate the financial statements and profitability. Market Position : Understand the business’s position within its industry. Customer Base : Analyze the customer demographics and loyalty. Growth Potential : Assess opportunities for expansion and scalability. Operational Efficiency : Review the efficiency of current operations. Legal Considerations : Check for any legal issues or liabilities. Cultural Fit : Ensure alignment with your values and business philosophy. Selling Your Business : Optimize Financials : Ensure your financial records are in order and demonstrate profitability. Value Proposition : Clearly articulate the unique value your business offers. Preparation for Transition : Prepare for a smooth transition by documenting processes and training key personnel. Includes detailed insights and actionable advice on making informed decisions when buying or selling a business. ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 CONTENT CAPITALIST: https://t.ly/9_9JG =============== 🎓 eLearning Academy: https://t.ly/u0Dk5 =============== 🌐 Articles: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #118: Sentiment Management, NPS & Stopping Defective Customers 8:57

1 year ago8:57

8:57

In this episode, I delve into several key topics related to public perception, reputation management, and churn reduction. Here’s what you’ll learn: Key Takeaways: Combating Negative Reviews : Strategies to address and mitigate negative reviews in the public domain by exceeding customer expectations and going above and beyond what other companies are doing. Cancellation Reversals : Effective techniques to stop defecting customers from leaving by implementing targeted cancellation reversal strategies. Tune in to discover actionable insights on managing your public reputation and reducing customer churn to foster long-term business success. ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 CONTENT CAPITALIST: https://t.ly/9_9JG =============== 🎓 eLearning Academy: https://t.ly/u0Dk5 =============== 🌐 Articles: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #117: How to Grow CLTV, Drive MRR & Increase Retention 14:44

1 year ago14:44

14:44

I want to share three ways to enable monthly recurring revenue and three ways to grow customer lifetime value, regardless of your business model. There are essentially three ways to enable MRR: a full-fledged subscription or membership business; what I call a “perpetual performance-based” pseudo subscription option; or optional add-on recurring products that customers can buy after a one-time initiation. And there are three primary methods to grow CLTV once you do that. You can raise prices incrementally (the quickest but most risky), launch new products (enabling alternative purchase options), and speed up your retention point (the moment customers associate your business with an impulse/need/desire and continually come to you without even thinking). ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 CONTENT CAPITALIST: https://t.ly/9_9JG =============== 🎓 eLearning Academy: https://t.ly/u0Dk5 =============== 🌐 Articles: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #116: From Rock Bottom to $50K Months: Secrets to Abundance [w/ Anton Wisbiski] 1:07:41

1 year ago1:07:41

1:07:41

In this exclusive workshop from my first eLearning program, 7-figure entrepreneur Anton Wisbiski shares the stories, principles, and mental frameworks he learned on his journey from rock bottom to consistent $50k months. Key Takeaways: Two Factors for Creating Abundance : Level of Consciousness : Learn how to creatively and strategically manipulate the right levers to enhance your consciousness. Market Value : Discover how to uncover and solve real problems for real people to increase your value in the marketplace. Quantum Mechanics in Business : Anton explains how income, revenue, and abundance are tied to energy manipulation, conscious intention, and embodying the persona of the successful individual you aspire to be. Hybrid Presentation-Meditation-Workshop : This unique format will shift your mindset simply by listening, helping you align your energy and intentions with your business goals. ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 CONTENT CAPITALIST: https://t.ly/9_9JG =============== 🎓 eLearning Academy: https://t.ly/u0Dk5 =============== 🌐 Articles: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #115: Exponential Thinking, High Barrier-to-Entry Businesses & Going Meta 4:22

1 year ago4:22

4:22

This episode is an exclusive sneak peek from my new eLearning academy, launched alongside my book, CONTENT CAPITALIST . Key Takeaways : Disruptor Mindset : Aim to bring more value in a more economical, scalable way than others. Go Meta : By encompassing and invalidating all prior iterations of a product, you can create a version that is 10x better. Networked Economy : Marketplaces and platforms enable massive scalability and interconnectivity. High Barrier-to-Entry Industries : It’s often easier to succeed in future-oriented industries with high entry barriers than in saturated markets. Democratize Value : Bring better solutions to market at more affordable costs to consumers. ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 CONTENT CAPITALIST: https://t.ly/9_9JG =============== 🎓 eLearning Academy: https://t.ly/u0Dk5 =============== 🌐 Articles: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #114: My 8 Marketing & Business Growth Principles 8:11

1 year ago8:11

8:11

In this episode, I break down eight essential marketing and growth principles for business success: Delay Gratification : Invest in building your audience, creating valuable content, and enhancing long-term brand equity over chasing vanity metrics or quick cash-outs. Give More Than You Get : Maximize consumer surplus to encourage word-of-mouth referrals and grow customer lifetime value (CLTV). Attention & Trust Compound Faster Than Revenue : Optimize for gaining attention and building trust, as these are invaluable in the digital economy. Love Your Customers : Genuine affection for your customers leads to business continuity. Aim to turn every customer into a raving brand advocate. Choose to Excel, Not to Compete : Focus on excellence in your offerings, making competition irrelevant. Irresistible Offers : Craft messaging and provide so much value that prospects find it impossible to say “no.” Embrace Micro-Content and Multimedia : Utilize platforms like podcasts, YouTube, and Shorts to capture attention in today's digital landscape. Identify and Fix Constraints : To scale, identify your weakest link—whether it's sales volume, CLTV, or retention—fix it, and then optimize the others. Tune in to learn how to implement these principles to drive long-term growth and success. ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 CONTENT CAPITALIST: https://t.ly/9_9JG =============== 🎓 eLearning Academy: https://t.ly/u0Dk5 =============== 🌐 Articles: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #113: Pricing Strategy is the Key to Maximizing Sales 9:43

1 year ago9:43

9:43

In this episode, I explain why it's best to compete on value and brand rather than on price. Discover why premium pricing is often the most effective strategy, especially when targeting affluent buyers. I also compare models for high-ticket investments and monthly membership programs, providing insights on how to craft a pricing strategy that ensures long-term success and profitability. ↓ 𝗡𝗘𝗫𝗧 𝗦𝗧𝗘𝗣𝗦 ↓ =============== 📖 CONTENT CAPITALIST: https://t.ly/9_9JG =============== 🎓 eLearning Academy: https://t.ly/u0Dk5 =============== 🌐 Articles: https://michaelbecker.org/articles/ =============== ____________________________________ 👉👉👉 𝐒𝐡𝐚𝐫𝐞, 𝐑𝐚𝐭𝐞, 𝐑𝐞𝐯𝐢𝐞𝐰 ____________________________________ ➤ Follow me on Instagram: https://www.instagram.com/officialmbecker ➤ Connect with me on LinkedIn: https://www.linkedin.com/in/mjbecker ____________________________________ ➤ Get my book CONTENT CAPITALIST : https://t.ly/KDZAS ➤ Get my book ORDER OF THE INFINITE : https://a.co/d/7yaVPcq ➤ Enroll in my eLearning course for content entrepreneurs: https://michaelbecker.org/courses/content-capitalist-academy/ ____________________________________ ⭐ Turn on notifs to get pinged when I publish ➕ Follow/Subscribe -- Thank you for listening, and namaste! -- Hosted on Acast. See acast.com/privacy for more information.…

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Ep. #112: Adapting to the New Marketing Landscape [The Thoughtful Entrepreneur Podcast w/ Josh Elledge] 6:41

1 year ago6:41