Is DevRel Really Worth It for Most Organizations?

Modern Web

On this episode of the Modern Web Podcast, Rob Ocel and Danny Thompson sit down with Marc Backes, a freelance full-stack engineer with a wild journey through Vue.js, Nuxt, and DevRel. Marc shares what makes the Vue community stand out, why DevRel often misses the mark, and how Wikipedia uses Vue 3 to scale content across thousands of languages.Then, things get real. Marc opens up about a $250,000 startup disaster that changed his view on business forever. Meanwhile, Danny breaks down what it takes to run a tech conference on a shoestring budget—and why developers hate traditional marketing.Key Points from this episode:- The Power of Vue & Nuxt – Marc shares why he chose Vue.js, how he built his website with Nuxt, and what makes the Vue community unique.- DevRel: Hype vs. Reality – A discussion on whether DevRel is truly valuable for companies, how it's often misused, and what actually works in developer advocacy.- A $250K Startup Mistake – Marc’s story of losing $250,000 in a failed startup and the crucial lesson about contracts and trust in business.- Scaling Tech & Community – Insights on Wikipedia’s use of Vue 3 for translation, plus Danny’s experience running a tech conference with limited resources.Chapters0:00 - Introduction to Entrepreneurship and Failure 0:43 - Podcast Introduction and Guest Welcome 4:25 - Mark’s Experience in the Vue Community 9:22 - Working with Large-Scale Organizations 13:05 - Transitioning Between Developer and DevRel 19:00 - Is DevRel Worth It? 24:25 - The Challenges of Running a Tech Conference 26:02 - Lessons from Entrepreneurship 30:56 - The Emotional Toll of Failure 35:03 - Revisiting the $250,000 Grant Story 39:42 - Handling Failure and Moving Forward 41:14 - Where to Find Mark OnlineFollow Marc Backes on Social MediaTwitter: https://x.com/themarcbaLinkedin: https://www.linkedin.com/in/themarcba/Sponsored by This Dot: thisdot.co