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Content provided by Mortgage Marketing Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mortgage Marketing Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Mastering LinkedIn for Mortgage Professionals

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Manage episode 450040681 series 1469442
Content provided by Mortgage Marketing Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mortgage Marketing Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this conversation, Dan Smokoska shares insights on leveraging LinkedIn for business growth, in the mortgage industry. He discusses the unique advantages of LinkedIn over other social media platforms, emphasizing the importance of authenticity, engagement, and consistent content creation.

The discussion also covers strategies for finding referral partners, utilizing LinkedIn Navigator for targeting, and the evolving nature of content that resonates with audiences on LinkedIn.

Key Takeaways:

  • LinkedIn is a powerful platform for generating revenue
  • Engagement rules differ significantly on LinkedIn
  • Finding referral partners on LinkedIn requires a tailored approach.
  • Video content is gaining traction but written content still performs well.

Episode Resources:

Connect With Dan on LinkedIn

Join the Podcast Private Community

Leave Us a Review

  continue reading

326 episodes

Artwork
iconShare
 
Manage episode 450040681 series 1469442
Content provided by Mortgage Marketing Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mortgage Marketing Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this conversation, Dan Smokoska shares insights on leveraging LinkedIn for business growth, in the mortgage industry. He discusses the unique advantages of LinkedIn over other social media platforms, emphasizing the importance of authenticity, engagement, and consistent content creation.

The discussion also covers strategies for finding referral partners, utilizing LinkedIn Navigator for targeting, and the evolving nature of content that resonates with audiences on LinkedIn.

Key Takeaways:

  • LinkedIn is a powerful platform for generating revenue
  • Engagement rules differ significantly on LinkedIn
  • Finding referral partners on LinkedIn requires a tailored approach.
  • Video content is gaining traction but written content still performs well.

Episode Resources:

Connect With Dan on LinkedIn

Join the Podcast Private Community

Leave Us a Review

  continue reading

326 episodes

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