We’ve all had a moment where we arrived at the grocery store and can’t remember passing any of the stoplights along the way. We’re halfway down an aisle and scrambling to remember what we even needed. Our mind is in overdrive trying to sort through our ever-growing to-do list. We’ve been there when just making it through the next task is hard. But the normal stresses of life aren’t the only thing YOU have to deal with. Nora McInerny hosts The Head Start: Embracing the Journey, a new podcast ...
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continue reading
Content provided by Mike Matthews. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Matthews or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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Ep. #1184: Jonathan Goodman on Writing, Success, and Finding Your Way
Manage episode 461222016 series 2391385
Content provided by Mike Matthews. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Matthews or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Why is simplicity so important in marketing? What is the “unique game” approach, and why does it work? And how does storytelling help you build trust and achieve long-term results?
In this episode, I sit down with Jonathan Goodman, acclaimed author and entrepreneur, to discuss the insights behind his latest book, The Obvious Choice.
Jonathan Goodman is the creator of the Personal Trainer Development Center and host of the Obvious Choice podcast, a top show for coaches and entrepreneurs. Featured in Men’s Health, Forbes, and more, Jon has helped over 200,000 small business owners worldwide grow their businesses.
In this interview, you’ll learn . . .
What it means to define your “unique game” and play to your strengths Why storytelling is critical for connecting with your audience How to focus on solving problems, not chasing likes or algorithms The power of community, specificity, and familiarity in building trust Why success comes from simplicity and identifying your "good enough"And more . . .
So, if you want to discover practical strategies for finding your way in a crowded market while staying true to your goals, click play and join the conversation.
---
Timestamps:
(00:00) Intro
(04:57) Why “The Obvious Choice”?
(09:30) Winning the Internet
(17:57) Growth strategies
(26:01) Smart marketing
(32:38) Writing a book: why and how
(39:46) Writing focus
(47:02) Choosing your game
(01:00:38) Exploring your hypothesis
(01:07:05) Finding focus
(01:13:36) Commitment and consistency
(01:17:59) Knowing when to quit
(01:22:32) Achieving excellence
---
Mentioned on the Show:
The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way
1182 episodes
Share
Manage episode 461222016 series 2391385
Content provided by Mike Matthews. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Matthews or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Why is simplicity so important in marketing? What is the “unique game” approach, and why does it work? And how does storytelling help you build trust and achieve long-term results?
In this episode, I sit down with Jonathan Goodman, acclaimed author and entrepreneur, to discuss the insights behind his latest book, The Obvious Choice.
Jonathan Goodman is the creator of the Personal Trainer Development Center and host of the Obvious Choice podcast, a top show for coaches and entrepreneurs. Featured in Men’s Health, Forbes, and more, Jon has helped over 200,000 small business owners worldwide grow their businesses.
In this interview, you’ll learn . . .
What it means to define your “unique game” and play to your strengths Why storytelling is critical for connecting with your audience How to focus on solving problems, not chasing likes or algorithms The power of community, specificity, and familiarity in building trust Why success comes from simplicity and identifying your "good enough"And more . . .
So, if you want to discover practical strategies for finding your way in a crowded market while staying true to your goals, click play and join the conversation.
---
Timestamps:
(00:00) Intro
(04:57) Why “The Obvious Choice”?
(09:30) Winning the Internet
(17:57) Growth strategies
(26:01) Smart marketing
(32:38) Writing a book: why and how
(39:46) Writing focus
(47:02) Choosing your game
(01:00:38) Exploring your hypothesis
(01:07:05) Finding focus
(01:13:36) Commitment and consistency
(01:17:59) Knowing when to quit
(01:22:32) Achieving excellence
---
Mentioned on the Show:
The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way
1182 episodes
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Similar to Muscle for Life with Mike Matthews
We’ve all had a moment where we arrived at the grocery store and can’t remember passing any of the stoplights along the way. We’re halfway down an aisle and scrambling to remember what we even needed. Our mind is in overdrive trying to sort through our ever-growing to-do list. We’ve been there when just making it through the next task is hard. But the normal stresses of life aren’t the only thing YOU have to deal with. Nora McInerny hosts The Head Start: Embracing the Journey, a new podcast ...
…
continue reading
The STRONG Life Podcast with Zach Even - Esh gives you the tools, motivation & power to DOMINATE in the Gym AND in Life. In layman's terms, this show is a How to Kick A** and Take Names podcast in ALL areas of LIFE. Each episode covers topics such as strength & conditioning, building muscle, overcoming obstacles in life, success as an entrepreneur, success in your career and conquering ALL obstacles in life that dare to stand in your way. If you want to live life on YOUR terms while crushing ...
…
continue reading
New episode every Wednesday! Join the Barbell Shrugged crew in conversations about fitness, training, and frequent interviews w/ CrossFit Games athletes!
…
continue reading
Diet Science is a fun 7 to 8 minute weekly program with insights and straight scoops on today's health and diet issues from Dee McCaffrey, CDC. Dee is an Organic Chemist who lost 100 pounds, nearly half her body weight, and has kept it off for 20 years by staying away from processed foods. She's the author of The Science of Skinny, released by Perseus June 2012, and The Science of Skinny Cookbook, which was released December 2014.
…
continue reading
The Model Health Show is a fun, entertaining, and enlightening look at health and fitness. No subject is off limits here! World-renown author and nutritionist Shawn Stevenson breaks down complex health issues and makes them easy to understand and overcome. Whether it's weight loss, chronic fatigue, heart disease, diet, exercise, sex, hormones, sleep problems, or countless other health topics, the insights you get here will help you transform your health and live your best life ever.
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continue reading
The Weston A. Price Foundation's Wise Traditions podcast is for those who seek optimal health based on traditional wisdom. We believe that vibrant health cannot be cultivated in a lab, engineered through modern technology or found through “improving” nature. On the contrary, “life in all its fullness is mother nature obeyed,” as Dr. Weston Price put it. We can learn from healthy societies of the past how to live healthier lives now. The Foundation's podcast is an invitation to follow traditi ...
…
continue reading
Have you ever wondered if there’s a natural way to lower your high blood pressure, guard against Alzheimer’s, lose weight, and feel better? Well, as it turns out, there is. Michael Greger, M.D. FACLM, founder of NutritionFacts.org and New York Times best-selling author of How Not to Die, How Not to Diet, and the just-released How Not to Age, uncovers the best evidence-based nutrition that may add years to our life and life to our years.
…
continue reading
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…
continue reading
Starting Strength is the bestselling book on the most fundamental and effective approach to strength training ever written. Mark Rippetoe hosts Starting Strength Radio where he discusses topics of interest, primarily to him, but perhaps also to you.
…
continue reading
Join Functional Medicine Practitioner and Holistic Nutritionist, Leanne Vogel as we seek answers on the fringes of the health space. Together we'll explore the principles of functional health to help you thrive in mind, body, and spirit. In each episode, we'll delve into the latest research, practical tips, and insightful interviews with experts in the field of functional medicine and holistic health.
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continue reading
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Go offline with the Player FM app!
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