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Lead Nurturing Strategies with Jason Kramer
Manage episode 466132067 series 3554060
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Following up with leads can feel like a guessing game. How often should you reach out? What should you say? And how do you stay on their radar without being pushy? In this episode, Jason Kramer, CEO of Cultivize, shares his insights on lead nurturing and why it’s so much more than just sending follow-up emails. He breaks down the key elements of a solid nurturing strategy, from staying top-of-mind to using the right tools to track engagement.
We talk about real-world examples, practical tips, and simple ways to turn cold leads into loyal customers. If you’ve ever wondered why promising connections don’t always turn into sales, or how to fix that, this conversation has the answers.
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Chapters
1. Lead Nurturing Strategies with Jason Kramer (00:00:00)
2. Common Follow-Up Mistakes (00:03:51)
3. How to Stay on a Lead’s Radar (00:11:56)
4. Personalizing Your Lead Nurturing Strategy (00:16:15)
5. Tracking & Measuring What Works (00:18:17)
6. Using CRM & Automation to Make Follow-Up Easier (00:20:17)
7. Best Tools for Small Businesses (00:29:26)
106 episodes
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