Native Hustle: The Rez Road to Target is the real-time journey of two sister entrepreneurs building a beauty brand from the ground up—straight from the rez. With heart, hustle, and humor, they share their behind-the-scenes experiences as they work to get their mixed-texture haircare products on the shelves at Target. From product development and marketing to funding, rejection, and small wins that feel huge, this podcast is an honest look at what it takes to build a brand, serve your community, and stay rooted while reaching for big dreams.