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How Decision Making Is More Science Than Ever Before

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Manage episode 487166436 series 2738655
Content provided by Scott Aaron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Aaron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Nika has spent 25+ years studying decision-making, with 15 of those years in consumer insights. She has studied consumer decision-making for Amazon, Google, Microsoft, Salesforce, PepsiCo, Anheuser-Busch, Oakley, Tillamook, General Mills, Expedia, Zillow, and many more - including startups that have barely been launched.

She has taught Decision Science at the University of Washington, and her expertise in decision-making has been featured in the Wall Street Journal, the Washington Post, Time, Forbes, Inc., Fast Company, MarketQuest, Gizmodo, and more.

Connect with Nika here:

https://www.linkedin.com/in/nikakabiri/

www.sparkconsumerinsights.com

Don't forget to register for my FREE LinkedIn 101 workshop on June 9th from 12 - 1:30 pm EST here:

https://networkacademy.kartra.com/page/LinkedIn101

  continue reading

727 episodes

Artwork
iconShare
 
Manage episode 487166436 series 2738655
Content provided by Scott Aaron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Aaron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Nika has spent 25+ years studying decision-making, with 15 of those years in consumer insights. She has studied consumer decision-making for Amazon, Google, Microsoft, Salesforce, PepsiCo, Anheuser-Busch, Oakley, Tillamook, General Mills, Expedia, Zillow, and many more - including startups that have barely been launched.

She has taught Decision Science at the University of Washington, and her expertise in decision-making has been featured in the Wall Street Journal, the Washington Post, Time, Forbes, Inc., Fast Company, MarketQuest, Gizmodo, and more.

Connect with Nika here:

https://www.linkedin.com/in/nikakabiri/

www.sparkconsumerinsights.com

Don't forget to register for my FREE LinkedIn 101 workshop on June 9th from 12 - 1:30 pm EST here:

https://networkacademy.kartra.com/page/LinkedIn101

  continue reading

727 episodes

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