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Content provided by Scott Aaron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Aaron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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LinkedIn Adds Video Covers for Articles and Newsletters
Manage episode 493098753 series 2738655
Content provided by Scott Aaron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Aaron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
LinkedIn Just Unlocked a Game-Changing Upgrade for Your Articles & Newsletters
LinkedIn now allows video clips to be used as header visuals for both articles and newsletters.
These short, auto-playing videos appear in the feed and display as video thumbnails in email alerts, perfect for boosting engagement.
Why this matters:
Stop scrollers in their tracks:
- LinkedIn reports that video posts are shared 20× more often and drive 1.4× more engagement than text or static images.
Plus, views are up 36% year-over-year.
Enhance your newsletter strategy:
- A compelling video header not only grabs attention, but it also increases clicks and subscriptions by previewing your message.
One-size-fits-all content:
- Use the same 30-second clip in feed and email, extra tools required. LinkedIn recommends a 16:9 horizontal format for optimal results.
Whether you're building a newsletter, launching articles, or promoting your next training, get ready because this new feature will help you to stand out in the feed.
Don't forget to register for our free "Clients on Command - Your LinkedIn Content Strategy" Workshop from July 28th - 30th here:
736 episodes
Share
Manage episode 493098753 series 2738655
Content provided by Scott Aaron. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Aaron or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
LinkedIn Just Unlocked a Game-Changing Upgrade for Your Articles & Newsletters
LinkedIn now allows video clips to be used as header visuals for both articles and newsletters.
These short, auto-playing videos appear in the feed and display as video thumbnails in email alerts, perfect for boosting engagement.
Why this matters:
Stop scrollers in their tracks:
- LinkedIn reports that video posts are shared 20× more often and drive 1.4× more engagement than text or static images.
Plus, views are up 36% year-over-year.
Enhance your newsletter strategy:
- A compelling video header not only grabs attention, but it also increases clicks and subscriptions by previewing your message.
One-size-fits-all content:
- Use the same 30-second clip in feed and email, extra tools required. LinkedIn recommends a 16:9 horizontal format for optimal results.
Whether you're building a newsletter, launching articles, or promoting your next training, get ready because this new feature will help you to stand out in the feed.
Don't forget to register for our free "Clients on Command - Your LinkedIn Content Strategy" Workshop from July 28th - 30th here:
736 episodes
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Similar to Networking and Marketing Made Simple
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
11k279
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
…
continue reading
Business tips for startups by proven entrepreneurs
…
continue reading
Capitalmind looks at stocks, bonds, funds and the macro to bring you their view on the Indian financial markets. We discuss all things related to investing at our focussed podcast that keeps it simple. For more, go to capitalmind.in and to invest with us, visit capitalmindwealth.com
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
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Go offline with the Player FM app!
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