Part 2 The Rise of a Festival King: Tyler Wells on Breaking Free & Going Viral
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In this part 2 episode, Tyler Wells reflects on the festival that changed everything. After attending Coachella 2024 solo, Tyler made a life-altering decision: to quit the personal assistant grind and finally start living on his own terms. What followed was a creative explosion unfiltered, unstructured, and completely his own.
He shares how he began creating content , experimenting with different styles, and pitching to brands, often getting ignored but never giving up. That consistency paid off. Fast forward one year, Tyler hit 100K followers, landed a Lenovo collaboration during Coachella Weekend 2, and experienced a surreal full-circle moment at Stagecoach, where he shot his shot with Paris Hilton and got a real response.
From rejection to recognition, this whirlwind journey proves what happens when you bet on yourself. Tyler unpacks what’s next after the festival highs: building sustainable momentum, evolving creatively, and continuing to live with long-term vision.
42 episodes