Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Content provided by Nikolas Hulewsky. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nikolas Hulewsky or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Similar to Nikonomics - The Economics of Small Business
Behind every successful business, thereâs a story you donât hearâthe sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. Thatâs what Unbreakable Business is all about. Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journeyâthe roadblocks they faced, the challenges they overcame, and the stories that donât make the highlight reel, but the the ones that matters the most. If youâ ...
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
Business tips for startups by proven entrepreneurs
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Kipp Bodnar (HubSpotâs CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way youâll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Welcome to the Whatâs Next! Podcast. Iâve met so many brilliant people as I traveled the globe and have had some fascinating conversations that Iâve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
The Life of And podcast is for high-achieving women and working parents who are ready to stop living a life of âhave toâ and start designing a life they actually want. Itâs a space where we talk honestly about the things weâre often afraid to admit â even to ourselves. The exhaustion. The ambition. The loneliness. The joy. The tension of wanting more without losing yourself in the process. If youâre in the thick of it â feeling stretched, tired, hopeful, driven â this is your invitation to t ...
…
continue reading
Stephan Piscano founder of The Real Estate Networking Group the largest real estate group online interviews experts in real estate, finance, sports, motivation and more as we use common sense concepts to give investors insights on financial markets and have a lot of fun talking sports, politics and business motivation as well!
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
))
170 - How AI is Redefining Search and Shifting Ad Dollars with Elizabeth Knopf
Manage episode 482721966 series 3591759
Content provided by Nikolas Hulewsky. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nikolas Hulewsky or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
đ¨MY NEWSLETTER https://nikolas-newsletter-241a64.beehiiv.com/subscribe đ¨
Join me, Nik (https://x.com/CoFoundersNik), as I interview Liz Knopf (https://x.com/leveragedupside), about the seismic shifts happening in the tech world thanks to AI.
We dive into why, for the first time in over 20 years, Google's seemingly invincible search business is showing chinks in the armor as ad dollars start flowing elsewhere. We explore the classic Innovator's Dilemma and how big players like Google and Meta are navigating these turbulent waters, often contrasting their approaches. But it's not just about the giants; we discuss how AI is becoming the great equalizer, allowing nimble, smaller companies to achieve incredible growth.
Plus, Liz shows off some mind-blowing practical applications of AI tools like Meta AI, Grok, and Claude for everyday business tasks â think generating formatted documents like PDFs and visualizing complex processes with just a few clicks.
Tune in to see how the business landscape is rapidly changing!
Questions This Episode Answers:
Why is Google's traditional search revenue declining after 20 years?
Where are ad dollars likely to shift as AI changes how people find information?
How does the Innovator's Dilemma explain the challenges facing large tech companies today?
Can small businesses realistically compete with tech giants using AI?
What practical AI features are available right now to help with tasks like documentation and visualization?
Enjoy the conversation!
__________________________
Love it or hate it, I'd love your feedback.
Please fill out this brief survey with your opinion or email me at [email protected] with your thoughts.
__________________________
MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribe
Spotify: https://tinyurl.com/5avyu98y
Apple: https://tinyurl.com/bdxbr284
YouTube: https://tinyurl.com/nikonomicsYT
__________________________
This week we covered:
00:00 The Evolution of Search and Its Impact
06:54 The Innovator's Dilemma: Google's Challenge
14:05 AI's Role in Business Transformation
20:08 Addressing Tech Debt and Organizational Challenges
30:05 The Future of AI Tools and Their Applications
211 episodes
Share
Manage episode 482721966 series 3591759
Content provided by Nikolas Hulewsky. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nikolas Hulewsky or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
đ¨MY NEWSLETTER https://nikolas-newsletter-241a64.beehiiv.com/subscribe đ¨
Join me, Nik (https://x.com/CoFoundersNik), as I interview Liz Knopf (https://x.com/leveragedupside), about the seismic shifts happening in the tech world thanks to AI.
We dive into why, for the first time in over 20 years, Google's seemingly invincible search business is showing chinks in the armor as ad dollars start flowing elsewhere. We explore the classic Innovator's Dilemma and how big players like Google and Meta are navigating these turbulent waters, often contrasting their approaches. But it's not just about the giants; we discuss how AI is becoming the great equalizer, allowing nimble, smaller companies to achieve incredible growth.
Plus, Liz shows off some mind-blowing practical applications of AI tools like Meta AI, Grok, and Claude for everyday business tasks â think generating formatted documents like PDFs and visualizing complex processes with just a few clicks.
Tune in to see how the business landscape is rapidly changing!
Questions This Episode Answers:
Why is Google's traditional search revenue declining after 20 years?
Where are ad dollars likely to shift as AI changes how people find information?
How does the Innovator's Dilemma explain the challenges facing large tech companies today?
Can small businesses realistically compete with tech giants using AI?
What practical AI features are available right now to help with tasks like documentation and visualization?
Enjoy the conversation!
__________________________
Love it or hate it, I'd love your feedback.
Please fill out this brief survey with your opinion or email me at [email protected] with your thoughts.
__________________________
MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribe
Spotify: https://tinyurl.com/5avyu98y
Apple: https://tinyurl.com/bdxbr284
YouTube: https://tinyurl.com/nikonomicsYT
__________________________
This week we covered:
00:00 The Evolution of Search and Its Impact
06:54 The Innovator's Dilemma: Google's Challenge
14:05 AI's Role in Business Transformation
20:08 Addressing Tech Debt and Organizational Challenges
30:05 The Future of AI Tools and Their Applications
211 episodes
All episodes
×
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.
Similar to Nikonomics - The Economics of Small Business
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Behind every successful business, thereâs a story you donât hearâthe sleepless nights, the moments of doubt, and the determination to keep going when everything feels impossible. Thatâs what Unbreakable Business is all about. Join host Akua Konadu each week as she sits down with entrepreneurs who share the raw, real side of their journeyâthe roadblocks they faced, the challenges they overcame, and the stories that donât make the highlight reel, but the the ones that matters the most. If youâ ...
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
Business tips for startups by proven entrepreneurs
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Kipp Bodnar (HubSpotâs CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way youâll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Welcome to the Whatâs Next! Podcast. Iâve met so many brilliant people as I traveled the globe and have had some fascinating conversations that Iâve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
The Life of And podcast is for high-achieving women and working parents who are ready to stop living a life of âhave toâ and start designing a life they actually want. Itâs a space where we talk honestly about the things weâre often afraid to admit â even to ourselves. The exhaustion. The ambition. The loneliness. The joy. The tension of wanting more without losing yourself in the process. If youâre in the thick of it â feeling stretched, tired, hopeful, driven â this is your invitation to t ...
…
continue reading
Stephan Piscano founder of The Real Estate Networking Group the largest real estate group online interviews experts in real estate, finance, sports, motivation and more as we use common sense concepts to give investors insights on financial markets and have a lot of fun talking sports, politics and business motivation as well!
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
