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48. What is Object-Oriented UX (feat. Sophia Prater, Rewired UX)

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Content provided by Nielsen Norman Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nielsen Norman Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

UX practitioners often struggle with shifting requirements and increasing product complexity, making it difficult to design intuitive experiences. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains how this method improves usability, reduces inconsistencies, and streamlines collaboration across teams.

About Sophia Prater: Bio (via RewiredUX.com) | LinkedIn | Instagram

Learn more about Object-Oriented UX:

Upcoming Free UX Level-Up Training

Sign up for the newsletter

OOUX Podcast

OOUX for AI & AI for OOUX (course)

Related NN/g Courses & Resources:

UX Basic Training (full-day or 2 half-day course)

What is Object-Oriented UX? (3-min video)

  continue reading

53 episodes

Artwork
iconShare
 
Manage episode 472632985 series 2789380
Content provided by Nielsen Norman Group. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nielsen Norman Group or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

UX practitioners often struggle with shifting requirements and increasing product complexity, making it difficult to design intuitive experiences. Object-Oriented UX (OOUX) offers a structured approach to simplify digital products by focusing on core objects rather than pages or screens. Sophia Prater explains how this method improves usability, reduces inconsistencies, and streamlines collaboration across teams.

About Sophia Prater: Bio (via RewiredUX.com) | LinkedIn | Instagram

Learn more about Object-Oriented UX:

Upcoming Free UX Level-Up Training

Sign up for the newsletter

OOUX Podcast

OOUX for AI & AI for OOUX (course)

Related NN/g Courses & Resources:

UX Basic Training (full-day or 2 half-day course)

What is Object-Oriented UX? (3-min video)

  continue reading

53 episodes

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