Ep. 121 - From Trainer to CEO: How Devan Gonzalez Built a Fitness Empire

NoBS Wealth

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Struggling to balance your health and wealth? What if your physical fitness is the missing key to your financial success?

In this explosive conversation, fitness entrepreneur Devan Gonzalez shatters conventional wisdom about career paths and reveals the deeply intertwined relationship between physical health, mental clarity, and financial prosperity. From working under the table at 13 to building a thriving franchise empire, Devan's journey wasn't about chasing money – it was about helping people and betting on himself when everyone else said "get a real job."

Discover how the discipline of physical training directly translates to business success, why your legacy is being built RIGHT NOW (not after you're gone), and the counterintuitive approach to growth that's making Devan's fitness franchise model thrive while others crash and burn.

Whether you're a fitness enthusiast looking to monetize your passion or an entrepreneur neglecting your health in pursuit of wealth, this raw, unfiltered conversation will force you to rethink everything you thought you knew about success.

Connect with Devan Gonzalez

• LinkedIn: https://www.linkedin.com/in/devangonzalez/
• Facebook: https://www.facebook.com/devangonzalez.official
• Instagram: https://www.instagram.com/devan.gonzalez/
• TikTok: https://www.tiktok.com/@devan.gonzalez
• X/Twitter: https://x.com/devangonzalez22
• YouTube: https://www.youtube.com/@devan.gonzalez
• Threads: https://www.threads.net/@devan.gonzalez

As always we ask you to comment, DM, whatever it takes to have a conversation to help you take the next step in your journey, reach out on any platform!
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DISCLOSURE: Awards and rankings by third parties are not indicative of future performance or client investment success. Past performance does not guarantee future results. All investment strategies carry profit/loss potential and cannot eliminate investment risks. Information discussed may not reflect current positions/recommendations. While believed accurate, Black Mammoth does not guarantee information accuracy. This broadcast is not a solicitation for securities transactions or personalized investment advice. Tax/estate planning information is general - consult professionals for specific situations. Full disclosures at www.blackmammoth.com.

Chapters

1. Why Physical & Mental Health Impact Your Finances (00:00:00)

2. Devan’s Upbringing: From Martial Arts to Entrepreneurship (00:01:15)

3. Parents Said “Get a Real Job”—He Bet on Himself Instead (00:03:00)

4. The Turning Point: Choosing Passion Over Paychecks (00:06:00)

5. Aligning Mental, Physical & Fiscal Health for Success (00:09:00)

6. Why Fitness Builds Confidence, Discipline & Wealth (00:12:30)

7. Calling Out Fitness & Financial Industry Scams (00:15:00)

8. Why Women Ask for Help and Men Stay Stuck (00:18:00)

9. Building a Franchise That Actually Works for Busy People (00:22:00)

10. Why Pausing Growth Can Explode Your Brand (00:26:00)

11. The First Money Memory That Still Fuels His Drive (00:28:00)

12. Real Talk: If Someone Else Is Doing It, So Can You (00:29:30)

13. Final Words: Take Action. Build Your Legacy. (00:30:30)