))
16. Fundable, Findable, and Fearless: Kevin L. Brown on Reinventing Nonprofit Fundraising
Manage episode 477228717 series 3562145
Content provided by John Largent and Eskin Fundraising Training. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Largent and Eskin Fundraising Training or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this inspiring 16th episode of Non-Profit North Stars with Jim Eskin, we spotlight Kevin L. Brown, Founding Partner and CEO of Mighty Ally, a global force in nonprofit strategy and branding. Speaking from Malaysia, Kevin shares the story behind his new book,
Fundable & Findable The Brand-New Way to Fix Your Nonprofit Fundraising, a labor of love born from years of consulting, training, and community-driven research with 340+ nonprofits in 51 countries.
Kevin unpacks his bold Fundable/Findable Framework, explaining how nonprofit leaders can finally escape the starvation cycle and stop the endless donor chase.
Whether you’re leading a grassroots initiative or scaling a global nonprofit, this episode offers real, actionable insights for leaders ready to rethink the way they grow their missions.
Key Takeaways:The Nonprofit Starvation Cycle is Real: Most nonprofits operate in survival mode, stuck in an endless loop of fundraising just to stay afloat.
Fundraising Alone Can’t Fix Fundraising: Kevin argues that the traditional donor chase model is broken, and a deeper strategy is needed.
The Fundable/Findable Framework:
Fundable: Showing donors why you exist, what you do, who will do it, where you're going, how to get there, and when it will be done.
Findable: Occupying a distinct space in the minds of your ideal funders, and routinely communicating your promises to them.
Your Brand Is More Than a Logo: Brand clarity means aligning your theory of change, strategic plan, positioning strategy, and marketing communications in a sequential, thoughtful way.
Democratizing Access to Expertise: Kevin's mission is to make these tools available to nonprofits of all sizes — not just the big ones with budgets for consultants.
If 'Brand' Sounds Too Corporate… Call it identity, clarity, unity, or direction — what matters is that you do the work to define and share your mission in a compelling way.
🌐 Learn more about Kevin’s work and explore the Fundable/Findable Framework at: fundablefindable.org
17 episodes
Share
