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How InstallerSHOW Became the UK’s Biggest Trade Event – with Lucy Dixon
Manage episode 482208630 series 3545917
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In Season 6, Episode 5 of Off The Job: A Tradesman Podcast, Keiran and Pete sit down with Lucy Dixon, Content Director of InstallerSHOW, to unpack how the UK’s biggest trade event is shaping the future of construction, heating, plumbing, and electrical expos.
Lucy gives a behind-the-scenes look at what it takes to run an event that now spans three full halls, features a live two-storey house build, and attracts over 30,000 trade professionals. From social media strategy to speaker lineups and prizes (including a £10,000 giveaway), she explains how InstallerSHOW has evolved into a must-attend event for tradespeople across the UK.
This episode covers:
🏗️ How InstallerSHOW scaled from a local plumbing expo to a multi-trade event
🔧 What to expect in 2024: demos, panel talks, tool launches & industry debates
🎯 Why social media is key to growing engagement & exhibitor success
✈️ Plans for international expansion to New York, Melbourne, and Sydney
😂 Hilarious moments—from mascot competitions to voice note comms with trades
🏡 Lucy’s self-build project and heating install nightmare
Whether you’re a plumber, spark, builder, or business owner, this episode offers an inside look at the UK's most dynamic trade event—and where it's headed next.
📣 Sponsored by Flexigas – the flexible gas pipe specialists: https://flexigas.com/
💥 Powered by Ridgeline – seamless copper tubes built for the trade: https://ridgelinetubes.com/
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⚠️ Warning: Contains adult humour and strong language. Tradesmen banter ahead.
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