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B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer Success


1 #52: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions 19:09
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This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. Our guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue Keith Sue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com…
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Content provided by One Game At A Time. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by One Game At A Time or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Three of Aussie rules' most unofficial experts get together to discuss the origins and evolution of our great Australian game!
…
continue reading
20 episodes
Mark all (un)played …
Manage series 1508253
Content provided by One Game At A Time. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by One Game At A Time or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Three of Aussie rules' most unofficial experts get together to discuss the origins and evolution of our great Australian game!
…
continue reading
20 episodes
All episodes
×Our seventeenth episode is about the forgotten clubs of years gone by. We discuss the demise of Hotham, Albert Park/South Melbourne, University and Fitzroy as well as the various social, political, financial and geographical reasons for their departure from the VFA/VFL.
Our sixteenth episode titled ‘Oh No, Not Again!’ is all about the AFL's obsession with control. We discuss the most recent and proposed rule changes of our great game, whilst talking about some rules from yesteryear and how they’ve shaped our game for better or worse.
Our fifteenth episode is everything about full-forwards with special guest sharpshooter David ‘Frosty’ Millar. We discuss his illustrious career playing for Heidelberg and West Preston in the old Diamond Valley Football League (known now as the Northern Football League) as well as some of the great VFL/AFL full-forwards and how tactics/structures have changed over the years.…
Our fourteenth episode is all about the men and women that stand between the big sticks! We interview AFL goal umpire Sam Walsh to get his insights on everything goal umpiring as well as our usual look into the early history of our great game.
Our thirteenth episode is all about recruitment. We interview former St. Kilda scout Andrew Smith where we delve into the sometimes small world of list management as well as looking into the VFL/AFL history of recruitment, salaries and transfers.
Season Two (Episode 12) begins with our biggest guest to date, Eleni Glouftsis! She began umpiring in 2006 and has since become a household name when she famously became the AFL's first female field umpire in 2017. We discuss everything from the history of female umpiring, to the sometimes tense relationship between the VFL/AFL and its umpires, to the challenges of fitness and interpreting the many rules when have in our great game.…
Our eleventh episode is all about 'the big dance', the grand final. We discuss our favourite grand finals and look into everything from the bizarre to the genius in regards to tactics, moments and plays.
Our tenth episode is all about the man behind our 'fairest and best' award, Charles Brownlow. We discuss his magnificent career, all things interesting about the medal as well as exploring various MVP awards from around the globe.
Our ninth episode is all about the early finals systems our great game has trialled since 1897. We discuss the structure of each 'Argus' system and the reasons behind each change, as well as exploring the structure other sporting codes use for their finals.
Our eighth episode is all about the Australasian Football Council, formed in 1906, and how their influence and decisions shaped our game to be the one we know and love. We discuss the proliferation of the 'handball' and a new 'throw-in' rule that leads to an explosion of scoring.
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Our seventh episode is all about player payments, free agency and the age-old debate around amateurism and professionalism. We discuss the social and economic climate of Melbourne during the late nineteenth and early twentieth century and how this had an impact on our great game.
Our sixth episode is all about the breakaway of the VFA to the VFL beginning in the year of 1897. We discuss fixturing, illegal payments and secret dealings between clubs, as well as the parallels this topic draws between the Rugby and Association games in England during the late nineteenth century.
Our fifth episode is all about our great men in white! We discuss the rules, the history and the sometimes dubious interpretations of our game with special guest umpire Michael O'Keeffe from the RDFL.
Our fourth episode discusses the early tactics players and teams used throughout the VFA-era (1877-1896) to get that competitive edge. We also look at how these tactics compare to today's game as well as an insight into the Victoria-South Australia rivalry.
Our third episode discusses the 'running with the ball' rule and how it was broken by Henry Harrison which ultimately changed the face of our game forever.
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Our second episode discusses our great Australian game from 1859. We cover everything from what it looked like, to the prominent people involved, through to the application of the first ten rules.
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One Game At A Time

Part two of our first episode discussing the links between mob football, Eton and Rugby schools, Cambridge and Sheffield Universities to our great Australian game.
Three of Aussie rules' most unofficial experts get together to discuss the origins and evolution of the great Australian game. Starting with two English mobs' efforts to chase a severed head from one town square to another, our hosts explore the influence of the Eton and Rugby schools. They trace these colonial influences to the inception of the first codified rules in 1859 and then onwards to the game that exemplifies everything that's bloody grouse about footy!…
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