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The Power of Hyper-Focused Marketing with Roman Shulyak
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In this episode of Own It, we sit down with Roman Shulyak, top real estate agent and founder of Kronos Real Estate, to unpack the bold marketing strategy that helped him close $58 million in sales—all without spending a dime on traditional ads.
Instead of chasing cold leads, Roman has built a referral-based empire by:
✅ Investing deeply in relationships
✅ Giving back to his community
✅ Delivering high-value, hyper-personalized client experiences
✅ Leveraging viral Instagram giveaways to supercharge his brand
This is more than just marketing—it’s a masterclass in community-building, brand authenticity, and playing the long game.
What You’ll Learn:
🚀 How Roman went from struggling in real estate to building a referral-based empire
🚀 Why traditional marketing failed him—and the unconventional approach that worked
🚀 The genius behind his viral Instagram giveaway that 10x-ed his business
🚀 How hyper-personalized gifts create client loyalty & drive long-term success
🚀 The mindset shift that took him from selling mobile homes to multi-million dollar estates
🚀 How he balances generosity with smart business strategy—without burning out
🚀 Practical steps to replicate his strategy in your own business
If you’re serious about scaling your brand without relying on paid ads, this episode is a must-watch.
🔥 Drop a comment below: What’s the best referral strategy you’ve ever used? Let’s talk! 🔥
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