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Cricket, Branding & Business: Why Team Sponsorships Matter | Ft. Nitin Navneet Tatiwala

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Manage episode 479478847 series 1446997
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of Paisa Vaisa, Anupam Gupta hosts Nitin Navneet Tatiwala, VP Marketing, Customer Experience & Air Network (MEISA), FedEx. The logistics giant is currently in news for sponsoring one of the most celebrated teams, Chennai Super Kings in the ongoing Indian Premier League. Their conversation starts with the inception of the FedEx, its vision and then diving deeper into brand partnerships, and marketing strategy.
Nitin shares the brand’s India journey, the global playbook behind major sports sponsorships, and why they chose to back an IPL giant. He also breaks down how sponsorships drive growth across markets and discusses career opportunities for freshers.
🔹 Topics Covered:
✅ Building a strong logistics network across India
✅The strategy behind major global and IPL sports sponsorships
✅ How partnerships drive brand growth and new career opportunities
Get in touch with our host Anupam Gupta on social media:
Twitter: (
https://twitter.com/b50 )
Instagram: (
https://www.instagram.com/b_50/ )
LinkedIn: (
https://www.linkedin.com/in/anupam9gupta/ )

You can listen to this show and other awesome shows on the IVM Podcasts website at https://www.ivmpodcasts.com/

You can watch the full video episodes of PaisaVaisapodcast on the YouTube channel.

Do follow IVM Podcasts on social media.
We are @ivmpodcasts on Facebook, Twitter, & Instagram

See omnystudio.com/listener for privacy information.

  continue reading

526 episodes

Artwork
iconShare
 
Manage episode 479478847 series 1446997
Content provided by IVM Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IVM Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode of Paisa Vaisa, Anupam Gupta hosts Nitin Navneet Tatiwala, VP Marketing, Customer Experience & Air Network (MEISA), FedEx. The logistics giant is currently in news for sponsoring one of the most celebrated teams, Chennai Super Kings in the ongoing Indian Premier League. Their conversation starts with the inception of the FedEx, its vision and then diving deeper into brand partnerships, and marketing strategy.
Nitin shares the brand’s India journey, the global playbook behind major sports sponsorships, and why they chose to back an IPL giant. He also breaks down how sponsorships drive growth across markets and discusses career opportunities for freshers.
🔹 Topics Covered:
✅ Building a strong logistics network across India
✅The strategy behind major global and IPL sports sponsorships
✅ How partnerships drive brand growth and new career opportunities
Get in touch with our host Anupam Gupta on social media:
Twitter: (
https://twitter.com/b50 )
Instagram: (
https://www.instagram.com/b_50/ )
LinkedIn: (
https://www.linkedin.com/in/anupam9gupta/ )

You can listen to this show and other awesome shows on the IVM Podcasts website at https://www.ivmpodcasts.com/

You can watch the full video episodes of PaisaVaisapodcast on the YouTube channel.

Do follow IVM Podcasts on social media.
We are @ivmpodcasts on Facebook, Twitter, & Instagram

See omnystudio.com/listener for privacy information.

  continue reading

526 episodes

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