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Selling AI Preparedness & Cybersecurity | Results Selling Framework Podcast Episode 20
Manage episode 480763802 series 3650967
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In this episode of the Results Selling Framework podcast, Keith Marchiano and James LaVine explore how MSPs can effectively sell cybersecurity solutions, the importance of understanding AI integration, and the need for a solid security framework to protect clients from emerging threats in both spheres.
AI readiness is critical for MSPs, and cybersecurity controls are the key tool to ensuring your clients are safe as they explore the new landscape. Learn how education is the solution to a significant vulnerability in cybersecurity - people - and how stories can be your secret weapon to landing the sale.
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CONNECT WITH THE HOST
Keith Marchiano | Senior Executive Coach | Pax8
https://www.linkedin.com/in/keithmarchiano
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CONNECT WITH GUEST
James LaVine | Senior Executive Coach | Pax8
https://www.linkedin.com/in/jameshlavine
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