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Convene Series: How Strategic Planning, Risk-Taking, and AI are Transforming Event Marketing and CEMA: Insights from Brian Mason
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In this episode, we explore CEMA’s innovative event strategies. In this episode, Brian Mason, VP of Strategy and Operations, shares insights on integrating AI, fostering collaboration, and creating impactful events. Learn how AI is streamlining operations, explore the risks taken at Summit 2024, and hear about CEMA’s plans for growth and global connections in 2025.
This season has been kindly sponsored by Madrid Convention Bureau. Learn more about how to make your next meeting Madrileño at esmadrid.com/mcb.
Guest Information:
Brian Mason
Brian Mason is an accomplished global event professional with 20+ years of experience and expertise in event planning and administration, broadcast production, global account management, and large-scale project oversight. His main focuses have been on keynote production, broadcast and film production, and global events.
Episode Transcript
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Music: Inspirational Cinematic Piano with Orchestra
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