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400: The Secret Sauce Behind Cult Followings – Strategies from the Biggest Retailers

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Manage episode 496714797 series 2831096
Content provided by Persuasion by the Pint. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Persuasion by the Pint or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

On this 400th episode, David Dutton and Ben Blackmon join us to discuss how certain retail brands methodically turn casual shoppers into fanatics by employing persuasion principles such as scarcity, social proof, and commitment & consistency.

The post 400: The Secret Sauce Behind Cult Followings – Strategies from the Biggest Retailers first appeared on Persuasion by the Pint.

  continue reading

12 episodes

Artwork
iconShare
 
Manage episode 496714797 series 2831096
Content provided by Persuasion by the Pint. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Persuasion by the Pint or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

On this 400th episode, David Dutton and Ben Blackmon join us to discuss how certain retail brands methodically turn casual shoppers into fanatics by employing persuasion principles such as scarcity, social proof, and commitment & consistency.

The post 400: The Secret Sauce Behind Cult Followings – Strategies from the Biggest Retailers first appeared on Persuasion by the Pint.

  continue reading

12 episodes

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