NHS winter planning 2024–25 – Engaging with NHS decision-makers through Autumn to Christmas

Pharma Market Access Insights - from Petauri Evidence

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How is the NHS preparing for winter? Which challenges are the most pressing for NHS decision-makers? How can industry best engage and support NHS decision-makers in the next few months?

In August, Karen Cooper (Senior Consultant – NHS Insight & Interaction, Mtech Access) was joined by Jo Turl (Former Director of Commissioning, Devon ICS) to explore these challenges.
Jo and Karen discuss:

• How ICBs and Directors of Commissioning prepare for winter pressures
• The current key areas of focus at Place and ICB level
• Specific challenges and pressures facing the NHS now and in the run up to winter
• Immediate and long-term impact of (expected) new government policies
• How industry can best support the NHS as it plans for winter and beyond
• How your field teams can engage with NHS commissioners over the next few months

This episode was first broadcast as a live webinar in August 2024.
Learn more at https://mtechaccess.co.uk/nhs-winter-planning/
For support with your UK market access and NHS engagement strategy, visit: https://mtechaccess.co.uk/strategic-uk-market-access/ or email [email protected]
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Chapters

1. Welcome and introductions (00:00:00)

2. What were your main challenges as Director of Commissioning? (00:08:55)

3. Are there areas in the NHS that are deprioritised to cope with the demands of winter? (00:16:09)

4. Key NHS policies and strategies for ICBs and Places (00:18:14)

5. Making a case for change for out-of-hospital care (00:24:45)

6. Promises of a Labour government (00:28:51)

7. What initiatives did you implement as Director of Commissioning in Devon to support winter planning? (00:32:38)

8. Are these just winter problems or are these pressures constant throughout the year? (00:38:16)

9. How can Pharma and Medtech help with the NHS's winter challenges? (00:40:37)

10. Who are the decision-makers? (00:43:56)

11. How can industry can improve their working relationships with the NHS? (00:48:23)

12. Longer term innovations to improve resilience in emergency care (00:50:28)

13. How can point-of-care testing support patient care? (00:57:00)