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The Power of Wearables: Turning Data Into Health Solutions with Marco Benitez
Manage episode 485763838 series 3516136
Content provided by Dr. Tamar Lawful, PharmD, APh, CNGS, Dr. Tamar Lawful, and CNGS. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Tamar Lawful, PharmD, APh, CNGS, Dr. Tamar Lawful, and CNGS or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Wearables do more than track steps—they're changing health care. Marco Benitez of Rook shares how real-time data is powering prevention, personalization, and innovation across the health industry. Discover the future of proactive care powered by your wrist.
Are your wearables doing more than counting steps?
In this episode, Dr. Tamar Lawful sits down with Marco Benitez, co-founder of Rook and digital health innovator, to explore how wearable tech is transforming the future of health care—from clinical trials to personalized health plans and even insurance models.
With his background in biomedical engineering, competitive sports, and Big Pharma, Marco shares how his team is using real-time health data to improve lives and make preventative care smarter, more actionable, and more accessible.
BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER:
- How wearable devices are creating new models for personalized and preventative care
- The challenges (and breakthroughs) in integrating data across 300+ wearables
- How Rook is helping insurers and providers use health data for better outcomes
- What health tech entrepreneurs must know before launching in this space
This episode is your front-row seat to the future of digital health—powered by data and driven by purpose.
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Chapters
1. Health Data Revolution Introduction (00:00:00)
2. Marco's Journey: Taekwondo to Tech (00:03:40)
3. Birth of Rook: Standardizing Wearable Data (00:06:36)
4. Industry Impact and Insurance Opportunities (00:11:37)
5. Data Privacy and Personalized Health (00:17:30)
6. Entrepreneurship Insights and Future Vision (00:22:45)
7. Closing Thoughts and Next Episode (00:28:59)
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