Jake Lewis: Freelance And VP of Creative Media At The Professional Pickle Ball Association

PMoP: A FilmLaab Podcast

Jake Lewis is the VP of Creative Media at the Professional Pickle ball Association. Jake opens up about his dynamic 12-year journey in media production, revealing how he shapes the sport's optics for both pros and amateurs alike. Grab a front seat as we navigate the exciting terrain of a rapidly growing sport and its multifaceted media landscape.
Prepare to have your creative wheels turning as we delve into the 70/20/10 rule in content creation, exploring the balance between quick iPhone content and carefully curated, edited pieces. Jake's insights into the power of producing high volumes of content are sure to inspire, whether you're a seasoned content creator or just starting out. We also study the importance of creating passion-driven content, the benefits of experimentation, and the role of social media in building a personal brand.
Tune in as we illuminate the nuts and bolts of running a successful creative business. Jake shares his wisdom about the value of outsourcing, networking, and efficient processes in content creation. Going beyond just the technical aspect of his role, Jake also emphasizes the need for positivity, gratitude, and engaging with viewers in order to resonate with the audience. Join us for this enlightening chat with Jake Lewis, and let his experiences pave the path for your own creative journey.

Chapters

1. Jake Lewis: Freelance And VP of Creative Media At The Professional Pickle Ball Association (00:00:00)

2. VP of Creative Media at PPA (00:00:09)

3. Importance of Volume in Creative Success (00:11:14)

4. Creating for Passion, Growth, and Approval (00:21:33)

5. Building a Successful Creative Business (00:27:01)

6. Outsourcing, Networking, and Processes in Business (00:36:35)

7. Flexibility in Sports and Media Adaptation (00:48:07)

8. Creativity, Gratitude, and Success (00:53:23)

9. Support and Engagement for Viewers (00:58:34)