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How to Get Brand Deals for Small Creators
Manage episode 470830295 series 3552050
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Have you been trying to monetize your podcast? You’ve put in the work, and you’ve gained a small, respectable following, but now you feel like it is time to start turning your efforts into compensation. But how do you start connecting with brands that align with your podcast’s mission statement? After a couple of questions from the community, the Empowered Podcasting team digs in and shares strategies for pitching, pricing, and how you can turn brand sponsorships into lasting relationships when properly nurtured. We share our personal experiences with brands and give actionable tips to help you form lasting relationships with brands and improve your chances of monetizing your podcast.
Episode Highlights:
[2:23] Improv and Creativity
[10:52] Monetization Misconceptions
[11:24] Understanding Brand Deals and Monetization
[23:13] Strategies for Securing Brand Deals
[27:07]Monetizing with Aligned Brands
[31:04] Building Local Brand Relationships
[34:11]Crafting the Perfect Pitch Email
[51:19] Practical Tips for Pitching Brands
[52:12] Understanding Brand Metrics
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