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From Product to Purpose: Building Sustainable Nonprofits with Tanja Horan
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Why do so many nonprofits struggle to survive — and how can we change that? In this powerful episode of "Powerful and Unpolished," host Tim Salmans sits down with Tanja Horan, founder of Tacosa 360, to explore the intersection of business acumen and nonprofit sustainability. Tanja shares her remarkable journey from tech product leader to nonprofit capacity-builder, revealing the unexpected catalyst that shifted her career and ignited her passion for empowering organizations to thrive.
Discover the challenges nonprofit leaders face, the hidden potential of transferable skills, and how Tanja’s upcoming initiative, Impact Catapult, aims to create safe, collaborative spaces for nonprofit leaders to grow. Plus, Tim and Tanja dive deep into the mindset shifts required to lead with courage, redefine success, and stay resilient in times of uncertainty.
This isn’t just business — it’s life with a purpose-driven edge.
✨ Topics Covered:
- The real reason 30% of nonprofits fail within 10 years
- How corporate skills translate into nonprofit success
- The courage to pivot careers and follow your passion
- Leadership, vulnerability, and redefining success
- Impact Catapult: A new space for nonprofit leaders to collaborate and grow
- Staying grounded in possibility during uncertain times
If you're ready to lead, serve, and thrive — this one's for you.
Want to hear more? Visit our website for Powerful and Unpolished to listen to more episodes!
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Cheers!
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