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Print Advertising, Made Simple with Beth Mach of Spacely
Manage episode 469775647 series 3237790
Content provided by Jan Richardson and Global Results Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jan Richardson and Global Results Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Beth Mach, co-founder and COO of Spacely, shares how her company has made buying print ads as easy as buying a plane ticket and why the medium still so valuable in the digital age. She also discusses how she has found success in the ultra-competitive world of voice-over acting.
Key Takeaways:
- How Spacely simplifies the process of buying print ads
- Why print advertising is still a significant player in marketing
- How to break into voice over acting
Episode Timeline:
1:30 Automation is great for relationships
2:45 How Spacely makes automation easy
3:45 What's the Spacely process like?
9:00 What are the best parts of a magazine to have your ad appear?
10:30 Why should brands choose print media over other types of advertising?
11:45 Magazines feel like a luxury item in 2025
13:00 Reading physical media is better for recall
14:00 The resurgence of out-of-home advertising
16:00 Spacely success stories
19:00 How did Beth break into voice acting?
22:10 How do people find voice actors?
This episode’s guest:
Hosted on Acast. See acast.com/privacy for more information.
272 episodes
Share
Manage episode 469775647 series 3237790
Content provided by Jan Richardson and Global Results Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jan Richardson and Global Results Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Beth Mach, co-founder and COO of Spacely, shares how her company has made buying print ads as easy as buying a plane ticket and why the medium still so valuable in the digital age. She also discusses how she has found success in the ultra-competitive world of voice-over acting.
Key Takeaways:
- How Spacely simplifies the process of buying print ads
- Why print advertising is still a significant player in marketing
- How to break into voice over acting
Episode Timeline:
1:30 Automation is great for relationships
2:45 How Spacely makes automation easy
3:45 What's the Spacely process like?
9:00 What are the best parts of a magazine to have your ad appear?
10:30 Why should brands choose print media over other types of advertising?
11:45 Magazines feel like a luxury item in 2025
13:00 Reading physical media is better for recall
14:00 The resurgence of out-of-home advertising
16:00 Spacely success stories
19:00 How did Beth break into voice acting?
22:10 How do people find voice actors?
This episode’s guest:
Hosted on Acast. See acast.com/privacy for more information.
272 episodes
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Similar to PR 360
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
DISQO’s podcast features the brightest minds fueling product teams. Subscribe to learn how product management and strategy are being driven by putting customer experience (CX) front and center. Learn more and subscribe at tipm.feedbackloop.com
…
continue reading
Entrepreneurship and business techniques and tips you won't learn in business school.
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
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