))
Reza Hooda: Unlocking Freedom in Accounting
Manage episode 489517290 series 3644388
Content provided by Canopy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Canopy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, KC Brothers interviews Reza Huda, an accounting firm owner and author of 'The Four Pillars'. They discuss the journey of accounting professionals towards achieving freedom through their practices, the challenges of traditional billing methods, and the importance of positioning and specialization in the industry. Reza shares insights on how to leverage AI for content marketing and the shift in client expectations post-pandemic, emphasizing the need for accountants to adapt to a digital-first approach.
Chapters
1. Introduction to Reza Hooda and His Journey (00:00:00)
2. The Quest for Freedom in Accounting (00:01:37)
3. Breaking the Billable Hour Model (00:03:23)
4. Challenging the Status Quo in Accounting (00:05:27)
5. The Flawed Pricing Model in Accounting (00:07:04)
6. Positioning and Pricing Strategies (00:08:38)
7. The Importance of Specialization (00:10:38)
8. Understanding Value Over Cost (00:12:43)
9. The Four Pillars of a Successful Practice (00:15:02)
10. The Power of Niche Marketing (00:16:39)
11. Leveraging AI in Content Marketing (00:19:46)
12. The Shift in Client Acquisition Strategies (00:24:43)
13. Embracing Remote Opportunities in Accounting (00:29:26)
14. Practice Success Outro (00:30:40)
35 episodes
Share
