Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
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Content provided by Moshe Amsel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Moshe Amsel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Similar to Profit with Law: Profitable Law Firm Growth
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The ...
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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How to Get the Leads that Your Competition Doesn't Know Exists with Jan Roos - 438
Manage episode 427134610 series 2667793
Content provided by Moshe Amsel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Moshe Amsel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Shownotes can be found at https://www.profitwithlaw.com/438.
In today's episode, we're thrilled to have Jan Roos, an award-winning entrepreneur, author, and speaker, who brings a wealth of knowledge on effective marketing strategies for law firms. Moshe Amsel and Jan dive into the intricate challenges of identifying the right hooks to reach clients before they even know that they need an attorney. They explore successful campaign strategies, the power of educational content, and the nuances of marketing to underserved legal sectors, such as Medicaid and dementia care.
Jan and Moshe emphasize the need for attorneys to invest in marketing correctly and highlight the pitfalls of running PPC ads without substantial budgets or expertise. This episode will arm you with tactics to engage potential clients proactively, even before they start searching for legal services.
Tune in to uncover the secrets to bridging the knowledge gap for your clients, leveraging educational events, and using pre-recorded materials to drive consultations. Don't miss Jan's invaluable insights, including advanced strategies for qualifying potential clients through consultation calls and the role of outbound calling. Plus, discover how attorneys can stand out in a competitive market by effectively utilizing specific marketing approaches across various legal practice areas.
Whether you're looking to enhance your law firm's cash flow or seeking innovative marketing techniques, this episode is a must-listen!
Chapters:
[00:00] Introduction to Jan Roos
[5:44] Who This Episode is For
[11:51] How to Find the Knowledge Gaps
[15:04] Using Educational Events to Generate Leads
[20:04] How to Increase Your Conversion Rate
[23:00] Determining the Right Marketing Hook
[33:14] Priming Leads for a Consultation Call
Resources mentioned:
Take the Law Firm Growth Assessment and find out how you rate as a law firm owner!
Check out our Profit with Law YouTube channel!
Learn more about the Profit with Law Elite Coaching Program here
Connect with Jan Roos: LinkedIn
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - https://www.facebook.com/moshe.amsel
LinkedIn - https://www.linkedin.com/in/mosheamsel/
486 episodes
Share
Manage episode 427134610 series 2667793
Content provided by Moshe Amsel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Moshe Amsel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Shownotes can be found at https://www.profitwithlaw.com/438.
In today's episode, we're thrilled to have Jan Roos, an award-winning entrepreneur, author, and speaker, who brings a wealth of knowledge on effective marketing strategies for law firms. Moshe Amsel and Jan dive into the intricate challenges of identifying the right hooks to reach clients before they even know that they need an attorney. They explore successful campaign strategies, the power of educational content, and the nuances of marketing to underserved legal sectors, such as Medicaid and dementia care.
Jan and Moshe emphasize the need for attorneys to invest in marketing correctly and highlight the pitfalls of running PPC ads without substantial budgets or expertise. This episode will arm you with tactics to engage potential clients proactively, even before they start searching for legal services.
Tune in to uncover the secrets to bridging the knowledge gap for your clients, leveraging educational events, and using pre-recorded materials to drive consultations. Don't miss Jan's invaluable insights, including advanced strategies for qualifying potential clients through consultation calls and the role of outbound calling. Plus, discover how attorneys can stand out in a competitive market by effectively utilizing specific marketing approaches across various legal practice areas.
Whether you're looking to enhance your law firm's cash flow or seeking innovative marketing techniques, this episode is a must-listen!
Chapters:
[00:00] Introduction to Jan Roos
[5:44] Who This Episode is For
[11:51] How to Find the Knowledge Gaps
[15:04] Using Educational Events to Generate Leads
[20:04] How to Increase Your Conversion Rate
[23:00] Determining the Right Marketing Hook
[33:14] Priming Leads for a Consultation Call
Resources mentioned:
Take the Law Firm Growth Assessment and find out how you rate as a law firm owner!
Check out our Profit with Law YouTube channel!
Learn more about the Profit with Law Elite Coaching Program here
Connect with Jan Roos: LinkedIn
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - https://www.facebook.com/moshe.amsel
LinkedIn - https://www.linkedin.com/in/mosheamsel/
486 episodes
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Similar to Profit with Law: Profitable Law Firm Growth
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
B2B marketing strategy grows ever more complex, with marketers needing to understand strategy, marketing technology, e-commerce, customer success, and more. This show covers it all, from a Business-to-Business perspective. From the creators and host of the award-winning The Agile Brand with Greg Kihlström podcast, comes B2B Agility™, a podcast focused on how B2B marketers and the brands they represent become category leaders and drive optimal results for the business and their customers. The ...
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
