Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Hosted on Acast. See acast.com/privacy for more information.
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Content provided by Katie Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katie Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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412 | Your Wholesale Pitch Isn't The Problem with Katie Hunt
Manage episode 508039147 series 1423440
Content provided by Katie Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katie Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I am recording this episode the same week that we are running week three of Paper Camp, which is our marketing week.
Marketing week is where we talk to buyers about their buying preferences, how they like to be pitched, how much follow-up is too much, etc.
I often see a lot of our students, and even non-students, struggling with this concept of “I'm putting myself out there and I'm not hearing anything back.”
Today on the podcast, I wanted to tackle a pretty big misconception that I hear all the time in the wholesale world and one I'm hearing this week too in Paper Camp.
“I've been pitching to stores but they're not replying? Maybe my pitch just isn't good enough.”
Here's the truth.
Most of the time, your pitch isn't the problem.
The real issue is your wholesale foundations.
Things like:
Product readiness
Pricing
Terms and conditions
Those things might not be in alignment with what buyers are expecting to see.
Too often, I see brands jumping straight into pitching their products to stores before they've got the back end of their business properly set up for wholesale.
That is what is getting in the way of retailers saying yes.
In this episode, I want to walk you through some of the common red flags that I see when I'm reviewing product-based business owners catalogs and things like that.
I'll also share what makes pitches stand out in a crowded inbox. If you have been second-guessing your wholesale pitch, then this episode is definitely for you.
Let's dig into what is really holding you back and how to fix it.
Today’s episode is brought to you by our Proof to Product resource library. It’s where you can get your hands on our free resources to help you start, streamline and scale your business in your own way and at your own pace.
You can view full show notes and more at http://prooftoproduct.com/412
Quick Links:
492 episodes
Share
Manage episode 508039147 series 1423440
Content provided by Katie Hunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katie Hunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I am recording this episode the same week that we are running week three of Paper Camp, which is our marketing week.
Marketing week is where we talk to buyers about their buying preferences, how they like to be pitched, how much follow-up is too much, etc.
I often see a lot of our students, and even non-students, struggling with this concept of “I'm putting myself out there and I'm not hearing anything back.”
Today on the podcast, I wanted to tackle a pretty big misconception that I hear all the time in the wholesale world and one I'm hearing this week too in Paper Camp.
“I've been pitching to stores but they're not replying? Maybe my pitch just isn't good enough.”
Here's the truth.
Most of the time, your pitch isn't the problem.
The real issue is your wholesale foundations.
Things like:
Product readiness
Pricing
Terms and conditions
Those things might not be in alignment with what buyers are expecting to see.
Too often, I see brands jumping straight into pitching their products to stores before they've got the back end of their business properly set up for wholesale.
That is what is getting in the way of retailers saying yes.
In this episode, I want to walk you through some of the common red flags that I see when I'm reviewing product-based business owners catalogs and things like that.
I'll also share what makes pitches stand out in a crowded inbox. If you have been second-guessing your wholesale pitch, then this episode is definitely for you.
Let's dig into what is really holding you back and how to fix it.
Today’s episode is brought to you by our Proof to Product resource library. It’s where you can get your hands on our free resources to help you start, streamline and scale your business in your own way and at your own pace.
You can view full show notes and more at http://prooftoproduct.com/412
Quick Links:
492 episodes
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Similar to Proof to Product
Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
1
The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
Intercom
1k474
On The Ticket, you'll hear Intercom's Customer Support team in conversation with the customer service leaders, renowned customer experience thinkers, and influential authors who are shaping the field of customer support. Follow The Ticket to get the weekly episodes and sign up for our twice-monthly newsletter bursting with all the insights, trends, tips, and assets your team needs to embrace the future of customer service. https://www.intercom.com/blog/newsletter 🏠 www.intercom.com
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
A Weekly Podcast Companion for Your Creative Journey Transform your creative potential into reality by making your creativity a practice. A “creative discipline” can feel like an oxymoron. Creativity is about doing something new. Discipline is about doing something consistently. The aim of this podcast is to help you strike that elusive balance. Each week, New York Times Bestselling Author Illustrator Andy J. Pizza shares everything he’s learning about building a thriving creative practice. ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Life’s too short to worry about wedding favors, obligation guests, and bridesmaid dramas. Listen to the Bridechilla Podcast, take control, and enjoy wedding planning!
…
continue reading
In this Bon Appétit podcast feed, you can find all our episodes of Dinner SOS, and new episodes of Bake Club each month. Write to us [email protected] or at [email protected]!
…
continue reading
The iFanboy.com Comic Book Podcast is a weekly talk show all about the best new current comic book releases. Lifelong friends, Conor Kilpatrick and Josh Flanagan talk about what they loved and (sometimes) hated in the current weekly books, from publishers like Marvel, DC, Image Comics, Dark Horse Comics, BOOM! Studios, IDW, Aftershock, Valiant, and more. The aim is to have a fun time, some laughs, but to also really understand what makes comic books work and what doesn’t, and trying to under ...
…
continue reading
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