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DGS 304: Groupthink in Your Property Management Business is Not Leadership

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Content provided by Jason Hull, DoorGrow | #1 Property Management Growth Experts with Jason, and Sarah Hull. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jason Hull, DoorGrow | #1 Property Management Growth Experts with Jason, and Sarah Hull or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Do you ever feel like your team doesn’t share the same vision for your property management company as you? How do you ensure your property management team is motivated and accountable without micromanaging them?

In this episode of the #DoorGrowShow, property management growth experts Jason and Sarah Hull discuss leadership in property management and getting your team aligned with your vision.

You’ll Learn

[01:38] Your Business is Not a Democracy and Not a Dictatorship

[11:14] Creating Accountability for Your Team

[21:20] The Business Owner is the Captain of the Ship

[28:34] How to Gain Clarity about Your Business and Team

Quotables

“If you give the majority in your business a vote to just make a decision about the business and they don't have vision or purpose that they believe in they're going to go towards what makes them more comfortable.”

“If you have team members that reject accountability and transparency, they're stealing from you.”

“Winners want to be seen and recognized.”

“If people are not money motivated, but their only motivation for working for you is money, because they're not really inspired by you to follow you. They're not inspired by your values, by your vision, or by the mission of the company, then they're going to steal from you,”

Resources

DoorGrow and Scale Mastermind

DoorGrow Academy

DoorGrow on YouTube

DoorGrowClub

DoorGrowLive

Transcript

Jason & Sarah Hull (00:00)

You have to be a leader worth following. You have to have a vision that's worth following and you have to have team members that you've selected that.

are the type of people that share your values that would buy into your vision, that do believe you're a leader worth following.

We are Jason and Sarah Hull, the owners of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. For over a decade and a half, we have brought innovative strategies and optimization to the property management industry. At DoorGrow, we have spoken to thousands of property management business owners, coached, consulted, and cleaned up hundreds of businesses,

helping them add doors, improve pricing, increase profit, simplify operations, and build and replace teams. We are like bar rescue for property managers. In fact, we have cleaned up and rebranded over 300 businesses, built hundreds more than that of websites. We run the leading property management mastermind with more video testimonials and reviews than any other coach or consultant in the space. At DoorGrow, we believe that good property managers can change the world.

and that property management is the ultimate high trust gateway to real estate deals, relationships and residual income. At DoorGrow, we are on a mission to transform property management business owners and their businesses. want to transform the industry, eliminate the BS, build awareness, change perception, expand the market and help the best property management entrepreneurs win. Now let's get into the show.

All right. So our topic for today. Sarah was like, what should we talk about? was like, I don't know. What should we talk about? And she's like, well, something's frustrated me lately is.

So something that has come up actually twice, I'd say in the last two months. So a little bit more frequent recently is leadership in the business and what the business owner needs to do and what the team needs to do and how those two should interact. Okay. So today we're talking about leadership in property management, specifically being a leader in your

property management business. All right. So I was thinking about this and I was thinking about the, and I don't want to say names. Okay. If we give examples. Sure. Of course. Okay. Okay. All right. But they'll know if they hear it, good. Sorry. be good for them. So, yeah, so, you know, we were thinking, we were talking about leadership and, what, what, what was the story? You want to share the story?

Okay. Well, this is what you mentioned when I said, should we talk about? Yeah, this is what I mentioned. So there's a business owner that wants to grow the business and wants to grow the team and has a few new hires recently, which is great. And that will get him out of the operational piece, which is also great. And I think he was making the right moves until

this happened. And he had recently messaged us and he was going to be moving forward with a few different pieces in his business that we were going to be helping him with, especially with the strategic planning. And then we got a message that essentially said, Hey, we're going to kind of put that on hold. We're going to pause. We're going to take a step back. My team voted. My team voted.

and they voted against making these changes. Yeah. And I don't know how to nicely say it. So I guess I'll say it in the way that I know how to. Okay. For the love of God, don't let the team make decisions like that. So everyone, we were talking about it a little bit this morning and

the team running the business and doing the day-to-day things and handling tasks, especially the day-to-day tasks. Great. That's fantastic. That's what they're there for. They are there to support you. You are there to guide them. You are there to lead them. we, I feel like it's fitting that this is actually being recorded on Independence Day. And it's funny that I'm going to make this statement on Independence Day. This is

not a democracy. Yeah. This is a business. Yeah. And it's also not, as you mentioned, it's not a dictatorship. So it isn't, I'm going to tell you everything and you're just going to go do it. But it's also not, this is what we want. Let's vote and see if we're actually going to do it. So the team needs to look to a leader, one leader usually, to set the vision, to set the mission.

and then the team and the leader will fulfill that. Where it gets mucky is when we have the team trying to set the vision for the business or even sometimes with the business owner. Then it gets really, really hard because have you ever had even just a small group of people, if you have three people or four people even, and you go, let's go for lunch, where do you guys wanna go?

That can be a tough discussion sometimes. Well, I want Mexican and no, I don't like that. I just had that yesterday. I would rather Italian. I don't want something so heavy. So if such a simple decision can take a really long time and be complex like that, imagine how complex it would be to set the vision and the big goal for the business with the team, with everybody putting their input in.

Yeah, that's often called death by committee. yeah. Okay. So I was thinking about this and I was thinking, well, it's not a democracy. It's not a dictatorship. So I was thinking about this and I was, you know, the scripture came to mind where there is no vision that people perish. So I looked it up and I did some research and that's Proverbs 29 18 and the word vision, I guess, is a word.

that means like revelation or divine insight or inner guidance and The word perish I'm like does this mean to die? I'm asking chat GPT Like the people die if there is a vision that sounds dramatic and it said that word actually means like to like uncovered or to set loose basically like Getting rid of restraints or becoming undisciplined or becoming lazy or chaotic

And, or just focusing on more survival instead of, you know, purpose and vision. And the verse continues, it says, but he that keepeth the law, happy is he. And, know, the law really has to do with, basically it translates basically like you need to be motivated towards some goals. there needs to be vision.

otherwise if there aren't constraints or rules or principles to follow then it leads towards chaos and or laziness and so when your team Don't have vision They don't have vision back up.

Yeah, so this this law is kind of like divine or universal order there's there's order or there's chaos and without vision and without guidance and without boundaries and without rules People tend to gravitate towards the middle right towards laziness towards chaos

And so the team has to be motivated towards some goals. If they're not motivated towards some goals or towards your goals as a business owner, they're not a culture fit. And they can't follow you and you can't lead them. And in order to lead them, you have to have goals. You have to have like provide some purpose. You and. So I thinking about this and I said, if it's not a democracy and not a dictatorship, what would it be?

And I guess it would be more like a benevolent theocracy of vision. That's what Chad GPT came up with. Basically a purpose driven monarchy, right? So there's a king, there's a queen and people believe in this person and they choose to follow and trust this person. That's really what a business is better designed to be. Now, why is that? Because democracy, if you give the majority in your business a vote to just make a decision about the business and they don't have

Vision or purpose that they believe in they're going to go towards what makes them more comfortable What makes them makes their job easier? It's not going to be what makes you more money. It's not gonna be it's not going to be what grows the business Typically, it's not going to be something that makes them uncomfortable It's not going to be something that adds more work for them Even if it's not actually more work if they perceive it as being more work So let's think about this not gonna do it

Yeah, so some business owners think, well, I'll motivate my team. I'll get them all focused on what I want. I'll get them focused on more money. And so they might do something like profit sharing or like bonus structures or giving them a split of revenue. The problem is entrepreneurs, most people are not like you and they don't really care that much about money. So money doesn't really motivate them. I know this is like a big blind spot for entrepreneurs. so profit sharing, money motivation, that doesn't work.

with the average person, like most people, most team members. Once their basic needs are met financially, more money's not gonna increase performance, it actually makes it worse. They get more comfortable, they get more lazy, they feel guilty sometimes for taking the money, and then they turn around and they're not gonna not take it, so they have to justify taking it, so they have to make you, the king or queen, the bad guy. Well, they're kind of crappy, so I deserve this.

and they have to come up with a reason why they deserve it when they don't feel deep down that they do. And so their performance actually gets worse in a lot of instances. So I think this is a good moment to pause and talk about how to make performance better instead of worse because we don't want that. So if you're looking for something that will make the performance of the team and the day to day of the team and the business a little bit better and easier, you're going to want to hear this.

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Don't let maintenance drag you down. Step up your property management game with Vendoroo. Visit vendoroo.ai/doorgrow today and make this the last maintenance hire that you'll ever need. All right. That was a very well done transition into our sponsor. I was like, Ooh, where can I plug that? Okay. So there you go. So back to what we were talking about. All right. So, can we talk also about some key differences between

what the visionary does and what the team does. Just for those of you that are like, I feel like maybe I should get my team's input and I should put things to a vote. I don't see what's wrong with a vote. I don't know why that would be a bad idea. That sounds fair to me. So, mean, we do get input from our team. This is how we've built and wired up our planning system called DoorGrow OS.

Which ironically was the thing that they voted against. I know, yeah. Why? Because DoorGrow OS creates accountability. And so if you have team members that reject accountability and transparency, they're stealing from you. Probably. Very likely. Always. And I'll explain this.

Because winners want to be seen and recognized. Winners want to be seen and recognized. And that's what DoorGrow OS is. It's a recognition system. It's a goal system. It's a system for moving the business forward. And if your team members are not motivated to benefit the business, that means they're not a culture fit. Then they don't share your values and they will either just do the bare minimum, which is stealing from you. They will subtly sabotage or resist the things that you want to do like DoorGrow OS.

Right? Like growing the business, like adding doors, which is stealing from you or they will actually steal time, or cash. It's not always stealing from you to just not want to grow the business, but what it is, is it's killing your opportunity. So now you have like lost opportunity costs. So imagine if you could have been the dominant company in your market. Imagine if you could have been the company that has 1200 doors.

and because the team didn't want to do more work, you stay stuck at 250 doors. How sad would that be? How many clients would you be doing a disservice to by not growing your business? How many tenants would suffer with bad property managers? Because we all know there's a lot of those. Bad landlords and bad property managers because you and your team didn't want to grow your business.

So my thinking is this, if people are not money motivated, but their only motivation for working for you is money, because they're not really inspired by you to follow you. They're not inspired by your values, by your vision, or by the mission of the company, then they're going to steal from you, either just through being lazy, but they're going to gravitate towards that laziness or chaos. And if you don't give them vision and they're great people, you're creating that.

That's what you're creating in your business. And so I think that's why it's important. If you feel uninspired and unmotivated and not excited about your business, your goals are shitty goals. That's the problem. Your goal. You have no real vision. You're operating from within your current level of thinking, which is not vision. That means you have a weak, limited goal and it's not getting your brain to think outside the box or think differently. You need to

start creating some impossible goals. And that's probably a whole episode we could talk about. But you need and this is something that we were getting clients to doing and focusing on right now. And they're hitting some really amazing targets and getting some really amazing accomplishments. But you have to start giving your brain a different goal as a tool to think outside the box. And that's your job as a leader is to come up with a bigger vision that makes everyone feel uncomfortable because it's impossible. So it gets everyone to start to

think differently. It helps you find a different path than the current grind that you're on. Because that current path is like a slow death for entrepreneur. It's not, it's linear, it's difficult. takes, there's too many steps. You've had goals for years that you probably haven't hit. And if you have been hitting them, it's because you have a big enough vision and your team members then can be excited and believe in you. And so you got to give them something to believe in.

That's how you become that benevolent theocracy of vision. So and I think that there is a key difference between the business owner setting the vision and the goals and the mission and getting buy-in from the team and having the right team to make sure that we can fulfill that versus allowing the team to say, well, we don't

really want to grow the business. We don't want to get to a thousand doors. That would be insane. That would be so much work. We have 250 doors right now and I'm busy all day long. Oh my God, you want me to get to a thousand? Why would I do that? So we have to remember that there are key differences between a business owner, an entrepreneur and a team member. And now neither one is good or bad. I'm not saying, hey, team members are bad or entrepreneurs are bad.

Neither one is good or bad. It's just that a business needs both of those roles because your team members remember that they are employees. They are not entrepreneurs. So they will not think like entrepreneurs because they're not. the four reasons that Jason talks about for starting a business.

they're a lot less concerned with those than we are as entrepreneurs. And anyone who has ever owned or started a business, you know you're a little bit weird. You think a little bit differently than most other people do. So you've got team members who do not think like you. That's why they didn't start a business. That's why they're working for someone else. And then we're asking those people to create the vision and the mission for the company.

It's not going to work out. It's just not, they don't think the same way that you think. You as a visionary, you will think, hey, this is what we can do. This is what I want to do. This is my whole dream for the business. And team members, they might see it. They might see it from you and believe in it, but very rarely will they go, hey, you know what we should do?

What if we did this business owner? If you've got team members like that, congratulations. You've got either entrepreneurs or intrapreneurs on your team, which is very rare. But most of the time, the team members are going to gravitate towards comfort.

They don't want the stretch. They don't want the extra work. They don't want the challenge. It's scary. Entrepreneurs are risk takers just by nature. We are willing to do the things that other people are not willing to do. So if we ask our team to vote or ask our team to figure out, what should we do with the company?

They're not going to think the same way that you think and they're generally going to gravitate towards Comfort well, hey, we're good right now. Like I don't think anything has to change. Let's just keep doing what we're doing Right. We don't want to hurt our level service. We don't want to lose our clients. Like let's keep things status quo Yeah, and if we do more If we get more doors now, we have to do more work Yeah, they're generally how exciting is that gonna be?

Yeah, I would love to triple my work. That would be amazing. Definitely triple my work. Yes, I'm for that. Said no one ever. Except for maybe an entrepreneur. Yeah. Yeah, I think, I think, your team needs to be people that value accountability and they value transparency because they want to be seen and they want to be recognized. If they don't want to be seen and they don't want to be recognized, then they really, they want to steal from you.

Not in an intentional way sometimes, but sometimes intentionally. They will basically, like I said earlier, do the bare minimum, sabotage or steal time. And sometimes they steal money because they just, they don't have the same values as you. So, you know, it's not about having like control. It's not about control. It's about clarity, clarity of purpose. It's not about rules.

It's about there being resonance. Like they resonate with it. It's not about votes. It's about values. Right? And the vote thing just, it's so shocking to me. If we have one entrepreneur and then even two team members, majority rules is the team members. Yeah. The team can outvote the entrepreneur. What the hell kind of business are you setting up? I'm so sorry, but seriously, what kind of business are you setting up?

Yeah, get around five other entrepreneurs and then have them vote what you should do. Do that. That would be a different vote than your team. And if your team is going, Oh my God, you're insane. That's not a bad thing. Now, if they go, Oh my God, you're insane. There's no way we're doing that. I'm I'm nope. I'm not doing it. Then you probably have the wrong team. They don't believe in you. They don't trust you.

They don't believe in your vision. okay if your team thinks you're crazy. Our team thinks we're crazy all the time. And we warn them, we warn them. We came back from Mexico and we said, okay, just so you guys know, we've got some crazy shit planned. It's gonna be insane. So buckle up, brace for impact. It's gonna happen. If you're here, you're on the roller coaster and it's going for a ride, baby.

And they know, and they know they all laughed because they're like, okay, Sarah and Jason are doing it again. Here they go. All right. And they think we're a little bit nuts and that's okay. But they're still excited about it. They don't, they don't go, my God, this is terrifying. I don't want to do this. No, not at all. It's okay if they think you're a little bit nuts, as long as they're bought into the big goal. But very rarely are they going to come up with a big goal themselves. Yeah.

Like team members that are part of big goals are way happier. But yeah, it's harder. But then they felt like when you do hard things and you accomplish things, you feel better about yourself. So they have greater self-worth. I mean, look at your team members. They look like lazy people. Like you can usually tell if your team members are lazy or unmotivated or whether they're excited and inspired to like move the business forward. So an analogy, you mentioned

on our walk this morning that when we were talking a bit about this. was a good analogy. The analogy of the ship. boat. Sometimes I come up with this stuff. Yeah. I don't even know where it comes from. And so this is I was thinking about this. And so this is what I wrote down earlier when I was preparing for this. it's my it's my thing. You're not going to share my analogy. And OK, you do yours and I'll share my version. You you can share your version. OK, so the way that I put it this morning.

Thanks for the reminder, by the way. The way I put it this morning is think of it like a ship. OK, so the business owner needs to be the captain of the ship. What happens when there are several captains? It's hard. We need to go this way. No, we need to go this way. No, we're supposed to be going northeast. No, we're not. Right. It gets it gets messy. One captain of the ship. What does the captain do? The captain is the one who is.

creating the plan and keeping things on track and saying, this is where we're going, this is what we're doing, and I'm leading. Now the team, they're not captains. The team, what happens on a ship, if you think about it, is the captain the only crew member on the ship? No, absolutely not. That would also be a disaster. So if there's just the captain and nobody else, there is a whole crew.

behind the scenes that are doing the things to make the ship work and keep this ship safe. So they're doing things like, you know, working underneath and they're making sure there's enough fuel. Back in the days they used to like load the coal. They're making sure that the ship isn't sinking. They're doing all of the things that the captain isn't doing or doesn't want to do or can't do, but they work in tandem. They work together.

in order to make sure that the ship is safe, moving forward, not sinking, and reaches its destination. And the different people have different roles in that. But imagine if you asked the crew to come up and be the captain. Imagine if you asked four crew members to come up and be co-captains.

Disaster and then imagine if you took the captain and said you're gonna go below the deck and you're gonna do all of that work Well, I don't know how to do that. I know how to steer the ship too bad figure it out. What happens disaster So you need to work together in tandem, but the visionary entrepreneur needs to be the one who is the captain So I like this analogy of the captain because the captain's goal is to protect the ship

It's to protect everybody on board. It's to keep everything moving forward. So if you think back in the day, the captain would navigate and he would navigate by the stars because they're out in the middle of the ocean. And so he had the vision. He had the maps. He had the access to the resources and the perspective, the vision that the crew didn't have. And the crew does not vote where to go. Sure don't. They're not voting. Nope.

Like, well, I vote we turn left here. I don't know. It like a good direction, but the captain's like, but guys is doing, I've got the maps. Like, yeah, we think we should put it to a vote. We just, you know, but I think we should go that way. So they follow the captain out of trust too, because the captain has vision. And if they don't, they walk the plank. So you fire them and you get them out of the business. All right. So, okay. And then also I think what I will say too is I think this is a

Man, sometimes I'm smarter than I even realize. This is such a good analogy because what happens if and when the ship sinks? Who goes down with the ship, guys? It's the captain. Does the crew go down with the ship intentionally? Not usually. They're trying to jump off. They're trying to, they're like, get me out of here. I need to save myself. Where are the rafts? Where are the lifeboats? Where, how do I get off of here? The captain does not abandon the ship.

The captain goes down with the ship if it goes down. So since the captain is the one who would go down with the ship, they need to be the one who's ultimately responsible for it. And your business is the same. Your team members are not going to go down with your business. They're going to hop ship. They're going to ⁓ I quit. I need to go work for somebody else because this is clearly not working. As the entrepreneur, you don't have that same ability.

you get to figure it out. And for that reason, it's gotta be you. It does not need to be you who's doing the day-to-day work, but it does need to be you who's setting that vision for everybody else on the team. And so that doesn't mean you don't get good ideas, you don't get feedback from everybody else. Somebody may have a better idea than you in certain scenarios, but that's, that's your, your leading and you're leading with vision, which means you have, you're the one that has set.

big impossible goals that get everybody out of their current limited prison in their own mind of thinking. so groupthink isn't vision, it's mediocrity. I'll say that again, groupthink isn't vision, it's mediocrity. And so if you're allowing groupthink to take over, then it's gonna go towards the middle, right? Like the bell curve in elementary school or in grade school.

Right. It's going to go towards middle, not towards exceptional. It's going to gravitate towards the mediocrity. And this, I, this is something I thought about before we started recording that I thought was really important. It's not enough just to be a leader and to have vision. You have to be a leader worth following. You have to have a vision that's worth following and you have to have team members that you've selected that.

are the type of people that share your values that would buy into your vision, that do believe you're a leader worth following. And so being a leader worth following is not about putting a gun to anyone's head. It's not about threatening to fire them. It's about creating a vision and bringing in the right people that can see that they want to be inspired. They want to be part of something bigger. They want to be part of something that's having a positive impact. They have a reason for being there that's bigger.

than just getting a paycheck. They can get a paycheck in a lot of different ways. And most of them aren't money motivated. So they need a job or a path that can give them something beyond just money and that's purpose. And that's what your vision does. It provides purpose. And so your vision needs to be bigger than just getting a buck out of your clients. And that's why we get into this stuff in our, we call purpose secrets in our DoorGrow Academy.

that we coach clients on because that's the actual product. The actual product in a property management business is not property management. It's you the business owner and your unique vision and the unique team and systems that you have created around that. That's what makes you different than every other management company. Otherwise, if you're just a management company and all you sell is the property management and that's the product they might and everyone does the same thing. They might as well just go with the cheapest company.

Cause you haven't really set yourself apart. So the thing that people are lacking usually to in order to do this is clarity. So recently we built something really cool. Then we excited to tell people about. Jason did it. Jason built it. Okay. He's like, we did it. All right. I built it. So Jason built it. Jason's nerdy. being DoorGrow so, um, yeah. So

Basically, we built this clarity assessment because the one thing you're lacking, if you don't have vision, you don't have good goals, you don't have good leadership, you're lacking clarity. You're spending plenty of time in your business. You're taking plenty of action, but you're not making progress. You're lacking clarity. Without clarity, we go in the wrong direction. Just like the ship. We end up in the wrong place. It's not reaching our goals. Without clarity, we take the wrong actions. We do the wrong growth strategies. We make a ton of mistakes.

And so if you're not making the progress you want, the one thing you need is clarity. And so I want to help you get this. And I can't talk to everybody all the time. And so I created this clarity assessment. It's a really cool form. I built it out. It's got a video for each step to guide you through clarity in what matters to you, what you want, why it met, like how it connects to emotion.

Because if it doesn't, if your goals don't emotionally matter, you'll never achieve them. Yeah. You there's what you want to get away from. There's what you want to move towards. What's your ideal outcome and what emotionally, how do you connect that? Cause otherwise you won't be inspired or motivated enough to take action or do it or to inspire your team to do it because you have a weak goal or you have a weak purpose and you're not really connected to it. And so you've been lacking clarity. That's what you've been lacking. If you haven't been making the progress that you want to make clarity is what lights you on fire.

So you go through our clarity assessment and to get to it, you go to doorgrow.com/clarity You go to that. There's a form there. Watch the video first for the instructions. This is important. Don't go cheap on this because this is for you. I already know our stuff works. I don't need to like convince myself.

I already know that you need or could benefit from what we have. We've helped hundreds of people. You need to get clarity first on what you think is your problem and how it emotionally impacts you and all this. Go through the clarity assessment and based on your questions, it will give you a free training. If you go through the whole thing, it'll take you a little bit. If you go through the whole thing and you go deep into this, you'll get a much better outcome. And then...

You will think you know what your problem is maybe and how you're connected to it. And then I'm going to give you a training related to what you had selected is the issue. And I'm going to blow your mind and I'm going to share with you why what you think is the problem is not the actual problem. So you're going to get more clarity in that second step. I'm going to give you a free training related to the myth or the belief that you have that you think is holding you back. And then after you do that, then you can go to our video of me explaining our entire system.

our program, what's included, what it costs, everything. You don't have to get on a sales call. You don't have to talk to anybody in order to get all of this information. More clarity on how DoorGrow could then benefit you in a path to get beyond your current limited thinking and your current path that has not been working. So clarity assessment to get clarity, then training to get greater clarity on what the actual issue is, and then a path for the future.

And then you can schedule your onboarding call with us if you feel that's appropriate. And so you can go through all this and do this and us at DoorGrow will be talking with you soon. And some of you will move through the fast lane and go through this. And some of you, my team will probably need to follow up and keep you accountable and say, Hey, did you do this next step and do this? You know, and you'll be like, well, I'm really busy, but I'm working on it. You know, but if this matters to you, then you will identify that during the clarity assessment.

and it needs to matter. Otherwise, why do it? If it doesn't matter, then you don't need to grow. Just give up. It doesn't matter. But if it matters, you need to figure out why it matters. You need to get really connected to that. And that clarity assessment is going to help you do it. Cool. So DoorGrow dot com slash clarity. I'm really excited about this. I've had some people go through it. Lady went through it yesterday. First time went through all this stuff in and and joined the program.

And so I'm excited because that's going to allow us to benefit more people. I don't have to do hours and hours of calls trying to convince you of all this. And you get free trainings and free knowledge. We had one client go through some of our free stuff like this, came to our jumpstart session because we onboard people in person as part of the program. And he had added 41 doors just from our free stuff, just from our free stuff. He's like, I tried some of the things I thought I could do based on what you told me.

And he added 41 doors. Yeah. Yeah. So, if you've been listening to this podcast and haven't yet added doors. Yeah. Our program's already paid for it for him, like forever, like residually, because he's making so much money, extra money now. So our program costs nothing, by the way, if you do what we tell you to do, you make more money and that's called an ROI people, right? There's a return on investment and you make more and you continue to make more and more.

than what you pay us. And that's the ultimate win. We wanna see you succeed. So if you felt stagnant or stuck and you wanna take your business to the next level, you can reach out to us at doorgroot.com. Also, you can join our free Facebook community. It's just for property management business owners. We reject 60 to 70 % of the applicants.

So it's a curated group at doorgrowclub.com. Go to doorgrowclub.com. And if you found this even a little bit helpful, don't forget to subscribe and leave us a review. It helps us help more people. We'd really appreciate it. And until next time, remember the slowest path to growth is to do it alone. So let's grow together. Bye everyone.

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Do you ever feel like your team doesn’t share the same vision for your property management company as you? How do you ensure your property management team is motivated and accountable without micromanaging them?

In this episode of the #DoorGrowShow, property management growth experts Jason and Sarah Hull discuss leadership in property management and getting your team aligned with your vision.

You’ll Learn

[01:38] Your Business is Not a Democracy and Not a Dictatorship

[11:14] Creating Accountability for Your Team

[21:20] The Business Owner is the Captain of the Ship

[28:34] How to Gain Clarity about Your Business and Team

Quotables

“If you give the majority in your business a vote to just make a decision about the business and they don't have vision or purpose that they believe in they're going to go towards what makes them more comfortable.”

“If you have team members that reject accountability and transparency, they're stealing from you.”

“Winners want to be seen and recognized.”

“If people are not money motivated, but their only motivation for working for you is money, because they're not really inspired by you to follow you. They're not inspired by your values, by your vision, or by the mission of the company, then they're going to steal from you,”

Resources

DoorGrow and Scale Mastermind

DoorGrow Academy

DoorGrow on YouTube

DoorGrowClub

DoorGrowLive

Transcript

Jason & Sarah Hull (00:00)

You have to be a leader worth following. You have to have a vision that's worth following and you have to have team members that you've selected that.

are the type of people that share your values that would buy into your vision, that do believe you're a leader worth following.

We are Jason and Sarah Hull, the owners of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. For over a decade and a half, we have brought innovative strategies and optimization to the property management industry. At DoorGrow, we have spoken to thousands of property management business owners, coached, consulted, and cleaned up hundreds of businesses,

helping them add doors, improve pricing, increase profit, simplify operations, and build and replace teams. We are like bar rescue for property managers. In fact, we have cleaned up and rebranded over 300 businesses, built hundreds more than that of websites. We run the leading property management mastermind with more video testimonials and reviews than any other coach or consultant in the space. At DoorGrow, we believe that good property managers can change the world.

and that property management is the ultimate high trust gateway to real estate deals, relationships and residual income. At DoorGrow, we are on a mission to transform property management business owners and their businesses. want to transform the industry, eliminate the BS, build awareness, change perception, expand the market and help the best property management entrepreneurs win. Now let's get into the show.

All right. So our topic for today. Sarah was like, what should we talk about? was like, I don't know. What should we talk about? And she's like, well, something's frustrated me lately is.

So something that has come up actually twice, I'd say in the last two months. So a little bit more frequent recently is leadership in the business and what the business owner needs to do and what the team needs to do and how those two should interact. Okay. So today we're talking about leadership in property management, specifically being a leader in your

property management business. All right. So I was thinking about this and I was thinking about the, and I don't want to say names. Okay. If we give examples. Sure. Of course. Okay. Okay. All right. But they'll know if they hear it, good. Sorry. be good for them. So, yeah, so, you know, we were thinking, we were talking about leadership and, what, what, what was the story? You want to share the story?

Okay. Well, this is what you mentioned when I said, should we talk about? Yeah, this is what I mentioned. So there's a business owner that wants to grow the business and wants to grow the team and has a few new hires recently, which is great. And that will get him out of the operational piece, which is also great. And I think he was making the right moves until

this happened. And he had recently messaged us and he was going to be moving forward with a few different pieces in his business that we were going to be helping him with, especially with the strategic planning. And then we got a message that essentially said, Hey, we're going to kind of put that on hold. We're going to pause. We're going to take a step back. My team voted. My team voted.

and they voted against making these changes. Yeah. And I don't know how to nicely say it. So I guess I'll say it in the way that I know how to. Okay. For the love of God, don't let the team make decisions like that. So everyone, we were talking about it a little bit this morning and

the team running the business and doing the day-to-day things and handling tasks, especially the day-to-day tasks. Great. That's fantastic. That's what they're there for. They are there to support you. You are there to guide them. You are there to lead them. we, I feel like it's fitting that this is actually being recorded on Independence Day. And it's funny that I'm going to make this statement on Independence Day. This is

not a democracy. Yeah. This is a business. Yeah. And it's also not, as you mentioned, it's not a dictatorship. So it isn't, I'm going to tell you everything and you're just going to go do it. But it's also not, this is what we want. Let's vote and see if we're actually going to do it. So the team needs to look to a leader, one leader usually, to set the vision, to set the mission.

and then the team and the leader will fulfill that. Where it gets mucky is when we have the team trying to set the vision for the business or even sometimes with the business owner. Then it gets really, really hard because have you ever had even just a small group of people, if you have three people or four people even, and you go, let's go for lunch, where do you guys wanna go?

That can be a tough discussion sometimes. Well, I want Mexican and no, I don't like that. I just had that yesterday. I would rather Italian. I don't want something so heavy. So if such a simple decision can take a really long time and be complex like that, imagine how complex it would be to set the vision and the big goal for the business with the team, with everybody putting their input in.

Yeah, that's often called death by committee. yeah. Okay. So I was thinking about this and I was thinking, well, it's not a democracy. It's not a dictatorship. So I was thinking about this and I was, you know, the scripture came to mind where there is no vision that people perish. So I looked it up and I did some research and that's Proverbs 29 18 and the word vision, I guess, is a word.

that means like revelation or divine insight or inner guidance and The word perish I'm like does this mean to die? I'm asking chat GPT Like the people die if there is a vision that sounds dramatic and it said that word actually means like to like uncovered or to set loose basically like Getting rid of restraints or becoming undisciplined or becoming lazy or chaotic

And, or just focusing on more survival instead of, you know, purpose and vision. And the verse continues, it says, but he that keepeth the law, happy is he. And, know, the law really has to do with, basically it translates basically like you need to be motivated towards some goals. there needs to be vision.

otherwise if there aren't constraints or rules or principles to follow then it leads towards chaos and or laziness and so when your team Don't have vision They don't have vision back up.

Yeah, so this this law is kind of like divine or universal order there's there's order or there's chaos and without vision and without guidance and without boundaries and without rules People tend to gravitate towards the middle right towards laziness towards chaos

And so the team has to be motivated towards some goals. If they're not motivated towards some goals or towards your goals as a business owner, they're not a culture fit. And they can't follow you and you can't lead them. And in order to lead them, you have to have goals. You have to have like provide some purpose. You and. So I thinking about this and I said, if it's not a democracy and not a dictatorship, what would it be?

And I guess it would be more like a benevolent theocracy of vision. That's what Chad GPT came up with. Basically a purpose driven monarchy, right? So there's a king, there's a queen and people believe in this person and they choose to follow and trust this person. That's really what a business is better designed to be. Now, why is that? Because democracy, if you give the majority in your business a vote to just make a decision about the business and they don't have

Vision or purpose that they believe in they're going to go towards what makes them more comfortable What makes them makes their job easier? It's not going to be what makes you more money. It's not gonna be it's not going to be what grows the business Typically, it's not going to be something that makes them uncomfortable It's not going to be something that adds more work for them Even if it's not actually more work if they perceive it as being more work So let's think about this not gonna do it

Yeah, so some business owners think, well, I'll motivate my team. I'll get them all focused on what I want. I'll get them focused on more money. And so they might do something like profit sharing or like bonus structures or giving them a split of revenue. The problem is entrepreneurs, most people are not like you and they don't really care that much about money. So money doesn't really motivate them. I know this is like a big blind spot for entrepreneurs. so profit sharing, money motivation, that doesn't work.

with the average person, like most people, most team members. Once their basic needs are met financially, more money's not gonna increase performance, it actually makes it worse. They get more comfortable, they get more lazy, they feel guilty sometimes for taking the money, and then they turn around and they're not gonna not take it, so they have to justify taking it, so they have to make you, the king or queen, the bad guy. Well, they're kind of crappy, so I deserve this.

and they have to come up with a reason why they deserve it when they don't feel deep down that they do. And so their performance actually gets worse in a lot of instances. So I think this is a good moment to pause and talk about how to make performance better instead of worse because we don't want that. So if you're looking for something that will make the performance of the team and the day to day of the team and the business a little bit better and easier, you're going to want to hear this.

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Don't let maintenance drag you down. Step up your property management game with Vendoroo. Visit vendoroo.ai/doorgrow today and make this the last maintenance hire that you'll ever need. All right. That was a very well done transition into our sponsor. I was like, Ooh, where can I plug that? Okay. So there you go. So back to what we were talking about. All right. So, can we talk also about some key differences between

what the visionary does and what the team does. Just for those of you that are like, I feel like maybe I should get my team's input and I should put things to a vote. I don't see what's wrong with a vote. I don't know why that would be a bad idea. That sounds fair to me. So, mean, we do get input from our team. This is how we've built and wired up our planning system called DoorGrow OS.

Which ironically was the thing that they voted against. I know, yeah. Why? Because DoorGrow OS creates accountability. And so if you have team members that reject accountability and transparency, they're stealing from you. Probably. Very likely. Always. And I'll explain this.

Because winners want to be seen and recognized. Winners want to be seen and recognized. And that's what DoorGrow OS is. It's a recognition system. It's a goal system. It's a system for moving the business forward. And if your team members are not motivated to benefit the business, that means they're not a culture fit. Then they don't share your values and they will either just do the bare minimum, which is stealing from you. They will subtly sabotage or resist the things that you want to do like DoorGrow OS.

Right? Like growing the business, like adding doors, which is stealing from you or they will actually steal time, or cash. It's not always stealing from you to just not want to grow the business, but what it is, is it's killing your opportunity. So now you have like lost opportunity costs. So imagine if you could have been the dominant company in your market. Imagine if you could have been the company that has 1200 doors.

and because the team didn't want to do more work, you stay stuck at 250 doors. How sad would that be? How many clients would you be doing a disservice to by not growing your business? How many tenants would suffer with bad property managers? Because we all know there's a lot of those. Bad landlords and bad property managers because you and your team didn't want to grow your business.

So my thinking is this, if people are not money motivated, but their only motivation for working for you is money, because they're not really inspired by you to follow you. They're not inspired by your values, by your vision, or by the mission of the company, then they're going to steal from you, either just through being lazy, but they're going to gravitate towards that laziness or chaos. And if you don't give them vision and they're great people, you're creating that.

That's what you're creating in your business. And so I think that's why it's important. If you feel uninspired and unmotivated and not excited about your business, your goals are shitty goals. That's the problem. Your goal. You have no real vision. You're operating from within your current level of thinking, which is not vision. That means you have a weak, limited goal and it's not getting your brain to think outside the box or think differently. You need to

start creating some impossible goals. And that's probably a whole episode we could talk about. But you need and this is something that we were getting clients to doing and focusing on right now. And they're hitting some really amazing targets and getting some really amazing accomplishments. But you have to start giving your brain a different goal as a tool to think outside the box. And that's your job as a leader is to come up with a bigger vision that makes everyone feel uncomfortable because it's impossible. So it gets everyone to start to

think differently. It helps you find a different path than the current grind that you're on. Because that current path is like a slow death for entrepreneur. It's not, it's linear, it's difficult. takes, there's too many steps. You've had goals for years that you probably haven't hit. And if you have been hitting them, it's because you have a big enough vision and your team members then can be excited and believe in you. And so you got to give them something to believe in.

That's how you become that benevolent theocracy of vision. So and I think that there is a key difference between the business owner setting the vision and the goals and the mission and getting buy-in from the team and having the right team to make sure that we can fulfill that versus allowing the team to say, well, we don't

really want to grow the business. We don't want to get to a thousand doors. That would be insane. That would be so much work. We have 250 doors right now and I'm busy all day long. Oh my God, you want me to get to a thousand? Why would I do that? So we have to remember that there are key differences between a business owner, an entrepreneur and a team member. And now neither one is good or bad. I'm not saying, hey, team members are bad or entrepreneurs are bad.

Neither one is good or bad. It's just that a business needs both of those roles because your team members remember that they are employees. They are not entrepreneurs. So they will not think like entrepreneurs because they're not. the four reasons that Jason talks about for starting a business.

they're a lot less concerned with those than we are as entrepreneurs. And anyone who has ever owned or started a business, you know you're a little bit weird. You think a little bit differently than most other people do. So you've got team members who do not think like you. That's why they didn't start a business. That's why they're working for someone else. And then we're asking those people to create the vision and the mission for the company.

It's not going to work out. It's just not, they don't think the same way that you think. You as a visionary, you will think, hey, this is what we can do. This is what I want to do. This is my whole dream for the business. And team members, they might see it. They might see it from you and believe in it, but very rarely will they go, hey, you know what we should do?

What if we did this business owner? If you've got team members like that, congratulations. You've got either entrepreneurs or intrapreneurs on your team, which is very rare. But most of the time, the team members are going to gravitate towards comfort.

They don't want the stretch. They don't want the extra work. They don't want the challenge. It's scary. Entrepreneurs are risk takers just by nature. We are willing to do the things that other people are not willing to do. So if we ask our team to vote or ask our team to figure out, what should we do with the company?

They're not going to think the same way that you think and they're generally going to gravitate towards Comfort well, hey, we're good right now. Like I don't think anything has to change. Let's just keep doing what we're doing Right. We don't want to hurt our level service. We don't want to lose our clients. Like let's keep things status quo Yeah, and if we do more If we get more doors now, we have to do more work Yeah, they're generally how exciting is that gonna be?

Yeah, I would love to triple my work. That would be amazing. Definitely triple my work. Yes, I'm for that. Said no one ever. Except for maybe an entrepreneur. Yeah. Yeah, I think, I think, your team needs to be people that value accountability and they value transparency because they want to be seen and they want to be recognized. If they don't want to be seen and they don't want to be recognized, then they really, they want to steal from you.

Not in an intentional way sometimes, but sometimes intentionally. They will basically, like I said earlier, do the bare minimum, sabotage or steal time. And sometimes they steal money because they just, they don't have the same values as you. So, you know, it's not about having like control. It's not about control. It's about clarity, clarity of purpose. It's not about rules.

It's about there being resonance. Like they resonate with it. It's not about votes. It's about values. Right? And the vote thing just, it's so shocking to me. If we have one entrepreneur and then even two team members, majority rules is the team members. Yeah. The team can outvote the entrepreneur. What the hell kind of business are you setting up? I'm so sorry, but seriously, what kind of business are you setting up?

Yeah, get around five other entrepreneurs and then have them vote what you should do. Do that. That would be a different vote than your team. And if your team is going, Oh my God, you're insane. That's not a bad thing. Now, if they go, Oh my God, you're insane. There's no way we're doing that. I'm I'm nope. I'm not doing it. Then you probably have the wrong team. They don't believe in you. They don't trust you.

They don't believe in your vision. okay if your team thinks you're crazy. Our team thinks we're crazy all the time. And we warn them, we warn them. We came back from Mexico and we said, okay, just so you guys know, we've got some crazy shit planned. It's gonna be insane. So buckle up, brace for impact. It's gonna happen. If you're here, you're on the roller coaster and it's going for a ride, baby.

And they know, and they know they all laughed because they're like, okay, Sarah and Jason are doing it again. Here they go. All right. And they think we're a little bit nuts and that's okay. But they're still excited about it. They don't, they don't go, my God, this is terrifying. I don't want to do this. No, not at all. It's okay if they think you're a little bit nuts, as long as they're bought into the big goal. But very rarely are they going to come up with a big goal themselves. Yeah.

Like team members that are part of big goals are way happier. But yeah, it's harder. But then they felt like when you do hard things and you accomplish things, you feel better about yourself. So they have greater self-worth. I mean, look at your team members. They look like lazy people. Like you can usually tell if your team members are lazy or unmotivated or whether they're excited and inspired to like move the business forward. So an analogy, you mentioned

on our walk this morning that when we were talking a bit about this. was a good analogy. The analogy of the ship. boat. Sometimes I come up with this stuff. Yeah. I don't even know where it comes from. And so this is I was thinking about this. And so this is what I wrote down earlier when I was preparing for this. it's my it's my thing. You're not going to share my analogy. And OK, you do yours and I'll share my version. You you can share your version. OK, so the way that I put it this morning.

Thanks for the reminder, by the way. The way I put it this morning is think of it like a ship. OK, so the business owner needs to be the captain of the ship. What happens when there are several captains? It's hard. We need to go this way. No, we need to go this way. No, we're supposed to be going northeast. No, we're not. Right. It gets it gets messy. One captain of the ship. What does the captain do? The captain is the one who is.

creating the plan and keeping things on track and saying, this is where we're going, this is what we're doing, and I'm leading. Now the team, they're not captains. The team, what happens on a ship, if you think about it, is the captain the only crew member on the ship? No, absolutely not. That would also be a disaster. So if there's just the captain and nobody else, there is a whole crew.

behind the scenes that are doing the things to make the ship work and keep this ship safe. So they're doing things like, you know, working underneath and they're making sure there's enough fuel. Back in the days they used to like load the coal. They're making sure that the ship isn't sinking. They're doing all of the things that the captain isn't doing or doesn't want to do or can't do, but they work in tandem. They work together.

in order to make sure that the ship is safe, moving forward, not sinking, and reaches its destination. And the different people have different roles in that. But imagine if you asked the crew to come up and be the captain. Imagine if you asked four crew members to come up and be co-captains.

Disaster and then imagine if you took the captain and said you're gonna go below the deck and you're gonna do all of that work Well, I don't know how to do that. I know how to steer the ship too bad figure it out. What happens disaster So you need to work together in tandem, but the visionary entrepreneur needs to be the one who is the captain So I like this analogy of the captain because the captain's goal is to protect the ship

It's to protect everybody on board. It's to keep everything moving forward. So if you think back in the day, the captain would navigate and he would navigate by the stars because they're out in the middle of the ocean. And so he had the vision. He had the maps. He had the access to the resources and the perspective, the vision that the crew didn't have. And the crew does not vote where to go. Sure don't. They're not voting. Nope.

Like, well, I vote we turn left here. I don't know. It like a good direction, but the captain's like, but guys is doing, I've got the maps. Like, yeah, we think we should put it to a vote. We just, you know, but I think we should go that way. So they follow the captain out of trust too, because the captain has vision. And if they don't, they walk the plank. So you fire them and you get them out of the business. All right. So, okay. And then also I think what I will say too is I think this is a

Man, sometimes I'm smarter than I even realize. This is such a good analogy because what happens if and when the ship sinks? Who goes down with the ship, guys? It's the captain. Does the crew go down with the ship intentionally? Not usually. They're trying to jump off. They're trying to, they're like, get me out of here. I need to save myself. Where are the rafts? Where are the lifeboats? Where, how do I get off of here? The captain does not abandon the ship.

The captain goes down with the ship if it goes down. So since the captain is the one who would go down with the ship, they need to be the one who's ultimately responsible for it. And your business is the same. Your team members are not going to go down with your business. They're going to hop ship. They're going to ⁓ I quit. I need to go work for somebody else because this is clearly not working. As the entrepreneur, you don't have that same ability.

you get to figure it out. And for that reason, it's gotta be you. It does not need to be you who's doing the day-to-day work, but it does need to be you who's setting that vision for everybody else on the team. And so that doesn't mean you don't get good ideas, you don't get feedback from everybody else. Somebody may have a better idea than you in certain scenarios, but that's, that's your, your leading and you're leading with vision, which means you have, you're the one that has set.

big impossible goals that get everybody out of their current limited prison in their own mind of thinking. so groupthink isn't vision, it's mediocrity. I'll say that again, groupthink isn't vision, it's mediocrity. And so if you're allowing groupthink to take over, then it's gonna go towards the middle, right? Like the bell curve in elementary school or in grade school.

Right. It's going to go towards middle, not towards exceptional. It's going to gravitate towards the mediocrity. And this, I, this is something I thought about before we started recording that I thought was really important. It's not enough just to be a leader and to have vision. You have to be a leader worth following. You have to have a vision that's worth following and you have to have team members that you've selected that.

are the type of people that share your values that would buy into your vision, that do believe you're a leader worth following. And so being a leader worth following is not about putting a gun to anyone's head. It's not about threatening to fire them. It's about creating a vision and bringing in the right people that can see that they want to be inspired. They want to be part of something bigger. They want to be part of something that's having a positive impact. They have a reason for being there that's bigger.

than just getting a paycheck. They can get a paycheck in a lot of different ways. And most of them aren't money motivated. So they need a job or a path that can give them something beyond just money and that's purpose. And that's what your vision does. It provides purpose. And so your vision needs to be bigger than just getting a buck out of your clients. And that's why we get into this stuff in our, we call purpose secrets in our DoorGrow Academy.

that we coach clients on because that's the actual product. The actual product in a property management business is not property management. It's you the business owner and your unique vision and the unique team and systems that you have created around that. That's what makes you different than every other management company. Otherwise, if you're just a management company and all you sell is the property management and that's the product they might and everyone does the same thing. They might as well just go with the cheapest company.

Cause you haven't really set yourself apart. So the thing that people are lacking usually to in order to do this is clarity. So recently we built something really cool. Then we excited to tell people about. Jason did it. Jason built it. Okay. He's like, we did it. All right. I built it. So Jason built it. Jason's nerdy. being DoorGrow so, um, yeah. So

Basically, we built this clarity assessment because the one thing you're lacking, if you don't have vision, you don't have good goals, you don't have good leadership, you're lacking clarity. You're spending plenty of time in your business. You're taking plenty of action, but you're not making progress. You're lacking clarity. Without clarity, we go in the wrong direction. Just like the ship. We end up in the wrong place. It's not reaching our goals. Without clarity, we take the wrong actions. We do the wrong growth strategies. We make a ton of mistakes.

And so if you're not making the progress you want, the one thing you need is clarity. And so I want to help you get this. And I can't talk to everybody all the time. And so I created this clarity assessment. It's a really cool form. I built it out. It's got a video for each step to guide you through clarity in what matters to you, what you want, why it met, like how it connects to emotion.

Because if it doesn't, if your goals don't emotionally matter, you'll never achieve them. Yeah. You there's what you want to get away from. There's what you want to move towards. What's your ideal outcome and what emotionally, how do you connect that? Cause otherwise you won't be inspired or motivated enough to take action or do it or to inspire your team to do it because you have a weak goal or you have a weak purpose and you're not really connected to it. And so you've been lacking clarity. That's what you've been lacking. If you haven't been making the progress that you want to make clarity is what lights you on fire.

So you go through our clarity assessment and to get to it, you go to doorgrow.com/clarity You go to that. There's a form there. Watch the video first for the instructions. This is important. Don't go cheap on this because this is for you. I already know our stuff works. I don't need to like convince myself.

I already know that you need or could benefit from what we have. We've helped hundreds of people. You need to get clarity first on what you think is your problem and how it emotionally impacts you and all this. Go through the clarity assessment and based on your questions, it will give you a free training. If you go through the whole thing, it'll take you a little bit. If you go through the whole thing and you go deep into this, you'll get a much better outcome. And then...

You will think you know what your problem is maybe and how you're connected to it. And then I'm going to give you a training related to what you had selected is the issue. And I'm going to blow your mind and I'm going to share with you why what you think is the problem is not the actual problem. So you're going to get more clarity in that second step. I'm going to give you a free training related to the myth or the belief that you have that you think is holding you back. And then after you do that, then you can go to our video of me explaining our entire system.

our program, what's included, what it costs, everything. You don't have to get on a sales call. You don't have to talk to anybody in order to get all of this information. More clarity on how DoorGrow could then benefit you in a path to get beyond your current limited thinking and your current path that has not been working. So clarity assessment to get clarity, then training to get greater clarity on what the actual issue is, and then a path for the future.

And then you can schedule your onboarding call with us if you feel that's appropriate. And so you can go through all this and do this and us at DoorGrow will be talking with you soon. And some of you will move through the fast lane and go through this. And some of you, my team will probably need to follow up and keep you accountable and say, Hey, did you do this next step and do this? You know, and you'll be like, well, I'm really busy, but I'm working on it. You know, but if this matters to you, then you will identify that during the clarity assessment.

and it needs to matter. Otherwise, why do it? If it doesn't matter, then you don't need to grow. Just give up. It doesn't matter. But if it matters, you need to figure out why it matters. You need to get really connected to that. And that clarity assessment is going to help you do it. Cool. So DoorGrow dot com slash clarity. I'm really excited about this. I've had some people go through it. Lady went through it yesterday. First time went through all this stuff in and and joined the program.

And so I'm excited because that's going to allow us to benefit more people. I don't have to do hours and hours of calls trying to convince you of all this. And you get free trainings and free knowledge. We had one client go through some of our free stuff like this, came to our jumpstart session because we onboard people in person as part of the program. And he had added 41 doors just from our free stuff, just from our free stuff. He's like, I tried some of the things I thought I could do based on what you told me.

And he added 41 doors. Yeah. Yeah. So, if you've been listening to this podcast and haven't yet added doors. Yeah. Our program's already paid for it for him, like forever, like residually, because he's making so much money, extra money now. So our program costs nothing, by the way, if you do what we tell you to do, you make more money and that's called an ROI people, right? There's a return on investment and you make more and you continue to make more and more.

than what you pay us. And that's the ultimate win. We wanna see you succeed. So if you felt stagnant or stuck and you wanna take your business to the next level, you can reach out to us at doorgroot.com. Also, you can join our free Facebook community. It's just for property management business owners. We reject 60 to 70 % of the applicants.

So it's a curated group at doorgrowclub.com. Go to doorgrowclub.com. And if you found this even a little bit helpful, don't forget to subscribe and leave us a review. It helps us help more people. We'd really appreciate it. And until next time, remember the slowest path to growth is to do it alone. So let's grow together. Bye everyone.

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