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Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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From 2 to 162 Clinics: How Smart Marketing Scales Physical Therapy Practices

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Manage episode 490361519 series 2954634
Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.

We cover:

  • Why every patient experience is a marketing moment
  • How to measure ROI without obsessing over it
  • Using EMR data to improve campaigns
  • Partnering with local communities (not just physicians)
  • Tactical advice for solo PTs to get started
  continue reading

301 episodes

Artwork
iconShare
 
Manage episode 490361519 series 2954634
Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.

We cover:

  • Why every patient experience is a marketing moment
  • How to measure ROI without obsessing over it
  • Using EMR data to improve campaigns
  • Partnering with local communities (not just physicians)
  • Tactical advice for solo PTs to get started
  continue reading

301 episodes

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