Welcome to Our Skin, a Personal Discovery Podcast. Each week, host Holly Frey showcases a personal story from someone who lives–and thrives!--while managing psoriasis. Being diagnosed with a chronic skin condition can throw anyone off track, but Our Skin guests have a message of hope: a diagnosis can be an opportunity to discover new things about ourselves, our grit, and our power. In addition to these tales of hope, Frey and her guests plunge into the jaw-dropping, bizarre, and occasionally ...
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From 2 to 162 Clinics: How Smart Marketing Scales Physical Therapy Practices
MP3•Episode home
Manage episode 490339354 series 2769176
Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.
We cover:
- Why every patient experience is a marketing moment
- How to measure ROI without obsessing over it
- Using EMR data to improve campaigns
- Partnering with local communities (not just physicians)
- Tactical advice for solo PTs to get started
312 episodes
MP3•Episode home
Manage episode 490339354 series 2769176
Content provided by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jimmy McKay, PT, DPT, Jimmy McKay, PT, and DPT or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.
We cover:
- Why every patient experience is a marketing moment
- How to measure ROI without obsessing over it
- Using EMR data to improve campaigns
- Partnering with local communities (not just physicians)
- Tactical advice for solo PTs to get started
312 episodes
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