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Beyond AI Buzzwords: Making Personalization Work for Real ROI | Ragnarokast #21
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We’re cutting through the AI hype with Toby Coulthard, Chief Product Officer at Jacquard. He has hot takes on why the "how" of messaging matters more than ever, and how AI-driven content generation and optimization can actually impact performance.
🎧 The Array Podcast: https://www.jacquard.com/the-array-podcast-series/
#Ragnarokast #MarTech #AIinMarketing #MarketingAutomation #Personalization #CustomerEngagement #PredictiveAI #GenerativeAI #MarketingHotTakes
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