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Turning Expertise into Digital Products By Stephanie Smith (Case Study)
Manage episode 472045336 series 3310692
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Stephanie Smith: Turning Expertise into Digital Products
Time Interval: 00:00:00 - 00:13:38
Summary
- 🎙️ Introduction to Case Study: Jerome Lewis presents a case study featuring Stephanie Smith, showcasing how her real estate expertise was transformed into a comprehensive digital product.
- 📘 From Blank Page to Digital Product: Stephanie started with no digital assets or clear direction. Through Jerome’s guidance, she developed:
- An ebook titled How Not to Flop Your Flip.
- An online course sharing insights from her rehab and flip projects.
- A coaching program to mentor aspiring real estate investors.
- 💼 Marketing Implementation Coaching: Stephanie received one-on-one coaching to:
- Develop her ebook and course content.
- Design marketing funnels for selling her digital products.
- Build email campaigns and other marketing assets.
- 🌟 Additional Achievements: Beyond digital products, Jerome facilitated speaking engagements for Stephanie, enhancing her authority in the real estate industry and expanding her audience.
- 🛠️ Testimonial from Stephanie: Stephanie credited Jerome as a “lifesaver,” helping her organize her knowledge into a profitable format. She highlighted his role in holding her accountable and providing the structure to complete her ebook and online funnel.
Insights Based on Numbers
- 3 Months: Time it took Stephanie to launch her first ebook and accompanying funnel.
- Multiple Digital Assets: Including an ebook, an online course, and marketing campaigns.
- 2 Speaking Engagements: Stephanie gained additional visibility and credibility in her field.
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