From Scrolls to Sold: Mastering Facebook, Instagram, and TikTok

Real Estate Training & Coaching School

Welcome back to America's #1 Daily Podcast, featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206.

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Start With the Reality Check

Let’s talk about the stat no one wants to say out loud—but every smart agent needs to know:

The average conversion rate for online real estate leads is between 0.4% and 1.2%.That means for every 100–250 social or web leads, you might close one.

Source: HousingWire, The Close, and Real Geeks regularly cite this conversion range as the norm for internet-generated real estate leads—including Facebook and Instagram ads, TikTok content, and website opt-ins.

And yet, millions of agents are pouring time and money into social media without a clear strategy—just hoping something will work.

So the real question is:

Which platforms actually perform—and how can YOU beat the average?

HUGE Announcement: You will love this! Looking for the full outline from today's presentation? Our DAILY Newsletter featured lead generation systems, real estate scripts, daily success plans and (YES) the notes or today's show. Best part? The newsletter is free! https://harrisrealestatedaily.com/