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#50 - Diving into Composable CDPs
Manage episode 441591997 series 3602993
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Zach Van Doren of ActionIQ joins the podcast for a deep dive into Composable CDPs and how to converge data, identity, consent and addressability to deliver relevancy at scale. The team dives into ways to navigate complexity, minimize hops, and prioritize governance structure to engage consumers.
LinkedIn profile: linkedin.com/in/zacharyvandoren
Company website: thetradedesk.com
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