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How Collaboration and Creativity Fueled a One-of-a-Kind Glass Line

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Manage episode 478027646 series 3451513
Content provided by Crystal Vilkaitis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Vilkaitis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What does it really take to turn a retail job into a thriving, creative business? In this episode, Ash spills the tea on her rise from retail employee to co-founder of a unique glassware brand. From meeting her business partner to navigating the ups and downs of launching a niche product, Ash shares hard-earned lessons on collaboration, creativity, and staying relevant in a noisy market.

If you’re a dreamer, doer, or indie retailer ready to break the mold, this episode will fire you up.

[2:35] Ash’s retail journey
[4:34] How a business partnership sparked a brand
[9:54] The highs and lows of working in a creative retail space
[15:56] Why collaboration is a superpower
[18:39] Real talk on starting a glass line
[25:43] How to reach people in today’s crowded market

Join the Rooted in Retail Facebook Group to continue the conversation
Love Rooted in Retail? Join IndERA—just $25/month, or go Pro and save $503 with code FM503 by 5/31.
Join our newsletter for all the latest marketing news for retailers
Show off your super fandom by getting your Rooted in Retail Merch!

  continue reading

Chapters

1. How Collaboration and Creativity Fueled a One-of-a-Kind Glass Line (00:00:00)

2. Ash’s retail journey (00:02:35)

3. How a business partnership sparked a brand (00:04:34)

4. The highs and lows of working in a creative retail space (00:09:54)

5. Why collaboration is a superpower (00:15:56)

6. Real talk on starting a glass line (00:18:39)

7. How to reach people in today’s crowded market (00:25:43)

195 episodes

Artwork
iconShare
 
Manage episode 478027646 series 3451513
Content provided by Crystal Vilkaitis. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Vilkaitis or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

What does it really take to turn a retail job into a thriving, creative business? In this episode, Ash spills the tea on her rise from retail employee to co-founder of a unique glassware brand. From meeting her business partner to navigating the ups and downs of launching a niche product, Ash shares hard-earned lessons on collaboration, creativity, and staying relevant in a noisy market.

If you’re a dreamer, doer, or indie retailer ready to break the mold, this episode will fire you up.

[2:35] Ash’s retail journey
[4:34] How a business partnership sparked a brand
[9:54] The highs and lows of working in a creative retail space
[15:56] Why collaboration is a superpower
[18:39] Real talk on starting a glass line
[25:43] How to reach people in today’s crowded market

Join the Rooted in Retail Facebook Group to continue the conversation
Love Rooted in Retail? Join IndERA—just $25/month, or go Pro and save $503 with code FM503 by 5/31.
Join our newsletter for all the latest marketing news for retailers
Show off your super fandom by getting your Rooted in Retail Merch!

  continue reading

Chapters

1. How Collaboration and Creativity Fueled a One-of-a-Kind Glass Line (00:00:00)

2. Ash’s retail journey (00:02:35)

3. How a business partnership sparked a brand (00:04:34)

4. The highs and lows of working in a creative retail space (00:09:54)

5. Why collaboration is a superpower (00:15:56)

6. Real talk on starting a glass line (00:18:39)

7. How to reach people in today’s crowded market (00:25:43)

195 episodes

All episodes

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