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Episode #7 - Using Aeroponics To Grow The Michigan Cannabis Market With Patrick Frakes
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In this week's episode Eric & Isaac sit down the Chief Revenue Officer for Rair Cannabis of Michigan and discuss all things cannabis.Patrick discusses how he got into the cannabis industry, lessons learnt from operating in Michigan, and using the aeroponics process to grow their cannabis.
Patrick also talks about how RAIR is not a corporate Cannabis company, believing in the plant and wanting to help bring about change.
Patrick Frakes is the Chief Revenue Officer for Rair Cannabis of Michigan. After spending 25 years as a consultant assisting contractors obtain and manage federally funded contracts, Patrick made the move to Cannabis because of my belief in the plant.
Patrick also had a 5-year run as an owner/franchisee for Sport Clips that helped me understand the retail space. For Rair, Patrick has helped develop and operate our custom, highly automated aeroponic grow facility as well as our processing lab and 5 retail locations.
Patrick has now been in the Cannabis space for over 5 years and developed a brand partnership with NBA hall of famer, Ben Wallace called Undrafted. Mr. Wallace was the first Undrafted player to ever reach the Basketball Hall of Fame and represents the dedication and grit needed in the Cannabis space today.
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