Internet Famous, Kibbutz Normal: Being Vulnerable, Raising Kids, and Staying Rooted when Millions are Following Along w/ Superstar Comic Artists Yehuda and Maya Devir

Sababoosh

In this episode, we’re joined by two of the most beloved figures in Israeli pop culture — Maya and Yehuda Devir, the husband-and-wife illustrator duo behind One of Those Days, the wildly popular comic series that captures the ups, downs, and hilarity of everyday life.

With over 9 million devoted followers around the world, Maya and Yehuda are the most-followed Israeli creators after Gal Gadot — turning the ordinary into art and the personal into something profoundly universal. What began as a playful chronicle of their relationship has grown into a global brand built on humor, vulnerability, and razor-sharp creativity.

In this episode, we talk about raising a family in the public eye, keeping it real when millions are watching, and how their honest, beautifully exaggerated cartoons turned small moments into a massive movement.

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GUEST BIO

Maya and Yehuda Devir, a married couple, Israeli comic artists, and the creators of the popular web comics "One of Those Days".

More than 9 million people worldwide devoutly follow the lives of Maya and Yehuda on social media, a standard Israeli couple plus two, who face all the difficulties of life like the rest of us.

In their popular webcomics “One of Those Days”, which is published once a week on their social media pages, Yehuda and Maya share everyday situations in an honest, entertaining, and empathetic way.

Thanks to their courage to share the most non-photogenic moments, The Devir’s created a weekly group therapy and mutual support between millions of people all over the world.

Over the last 7 years, Maya and Yehuda published 6 books, became #1 Amazon Best Seller, translated into a variety of languages, Attended dozens of comics and design conventions all over the world, TEDx lecturers, Youtube silver creators award winners, launched a successful online course for artists and content makers, maintained a successful online shop, the face of the one-of-a-kind animated campaign of Phoenix Smart Insurance Company, and the creators of the short documentary series named

“The Heartists” with over 20 million views on their social media assets.

In 2019, Yehuda and Maya won the "The Most Creative Content Makers" award as part of the prestigious international competition "INFLOW GLOBAL Awards" in Istanbul. Winning the award emphasized that, beyond talented artists, the two are also masters at creating content and storytelling of one frame.