From Scooping To Scaling: Business & Content Creation With Erica Krupin Scoop For Success podcast

#Entrepreneur #Business #kohlmerling

23:28

My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions. About Sue Keith Sue Keith is Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty. RESOURCES Landrum Talent Solutions: https://www.landrumtalentsolutions.com https://www.landrumtalentsolutions.com This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. https://www.landrumtalentsolutions.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Online Scrum Master Summit is happening June 17-19. This 3-day virtual event is open for registration. Visit www.osms25.com and get a 25% discount off Premium All-Access Passes with the code osms25agilebrand Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Scoop for Success «
From Scooping to Scaling: Business & Content Creation with Erica Krupin

about a year ago 41:41

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In this episode of The Scoop for Success Podcast, host Kohl Merling chats with Erica Krupin, a trailblazer in the pet waste removal industry and host of The Scoop Podcast. Erica shares her journey from starting a low-cost business to running a six-figure company while building a thriving content brand.

Learn Erica’s top tips for new entrepreneurs, insights on balancing growth with personal life, and how content creation fuels her business. From fitness and consistency to overcoming challenges, this episode is packed with actionable advice for scaling your business and stepping into your full potential.

Connect with Erica Crouppen:

🎙️ Subscribe, share, and leave a review to support the show!

7 episodes

From Scooping to Scaling: Business & Content Creation with Erica Krupin

Scoop for Success

published about a year ago

MP3•Episode home

Connect with Erica Crouppen:

🎙️ Subscribe, share, and leave a review to support the show!

7 episodes

#Entrepreneur #Business #kohlmerling

All episodes

1
What It Really Takes to Make $100K+ Picking Up Dog Poop with Anthony Salazar 54:17

26 days ago54:17

54:17

In this jam-packed episode of Scoop for Success , host Kohl Merling sits down with Anthony Salazar, the founder of Salazar Scoops and the YouTube channel Poop Scoops for Noobs . What started as a side hustle during COVID quickly grew into a thriving full-time business with 220 recurring clients—and Anthony isn’t stopping anytime soon. From building a pooper scooping empire in Salt Lake City to leading a fast-growing online community for fellow scoopers, Anthony shares the real scoop on scaling a dirty job into a clean business. He opens up about the grind of juggling a full-time job while scooping 7 days a week, hiring his first employees, building a company culture, and designing thoughtful customer experiences (hello, custom doggy newsletters and boomerang marketing!). Whether you're thinking of starting a pooper scooping business or just want to hear how grit, systems, and smart marketing can turn a rake and bucket into six figures, this episode is for you. What You’ll Learn in This Episode: How Anthony went from cybersecurity manager to full-time pooper scooper The realities of starting a scooping business (it’s simple—but not easy) What makes Salazar Scoops different and how they retain 200+ customers Building team culture in a lonely industry Creative ways to market—like physical newsletters and boomerang offers How to vet employees using DISC assessments and poop-hauling mindset checks Why "helping others win" is the best growth strategy Featured Links: Poop Scoops for Noobs on YouTube Poop Scoop Academy What Every Property Manager Needs to Know About Pet Waste Management (book by Anthony Salazar) Follow Anthony: TikTok, Instagram, Facebook → @poopscoopsfornoobs…

1
Running a growing pet waste removal franchise with Kurt Van Arsdale 33:45

6 weeks ago33:45

33:45

In this episode, host Kohl Merling sits down with entrepreneur Kurt Van Dale, founder of Red Rock Poop Scoop and co-founder of Scoop Hero, a fast-growing franchise with over 2,700 clients across seven locations. Kurt shares his journey from launching a solo scooping business during COVID to scaling into a national franchise model. They dive into the logistics of running remote locations, hiring and training challenges, burnout and delegation, and the importance of putting effort into marketing. Whether you're an aspiring scooper or a seasoned service provider, this episode is packed with lessons on growth, grit, and building systems that scale. Topics Covered: How Kurt turned rejection into motivation What it takes to run a franchise remotely Hiring and managing scoopers in new cities The power of mentorship and business partnerships Software tools that make multi-location operations possible How to grow a local service business past burnout The real secret to creating ads that actually convert Advice for new scoopers who feel stuck or discouraged Tune in if you want to learn: How to start and scale a poop scoop business What goes into running a franchise How to build a local brand that stands out Why most scoopers fail—and how to avoid it…

1
How to Build a Thriving Business One Yard at a Time with David Treadwell 31:44

7 weeks ago31:44

31:44

In this episode of the Scoop for Success Podcast, Kohl sits down with David Treadwell, owner of Scoop It Dude Pet Waste Removal in Tulsa, Oklahoma. Starting his business in the middle of the COVID-19 pandemic, David shares how a simple joke among friends turned into a thriving small business. They discuss the early challenges of finding clients, dealing with burnout, client retention strategies, and the power of answering your phone in home services. David also shares valuable insights on advertising mistakes new scoopers make, the importance of having systems like CRMs, and his vision for growing Scoop It Dude into a multi-location operation with branded vehicles. Whether you're new to pet waste removal or an aspiring entrepreneur, David’s journey is packed with real talk, relatable struggles, and powerful lessons on perseverance, service excellence, and growth mindset. Key Topics: How David went from pharmacy tech to full-time business owner Early client acquisition strategies that worked Burnout: recognizing it and overcoming it Transitioning from postpay to prepay to improve cashflow Upselling deodorizing services Importance of answering calls to close deals Common mistakes new scoopers make with branding and ads The future vision for Scoop It Dude and exploring new business ideas Connect with David: Scoop It Dude 02:36 Starting the Scooping Business 05:29 Challenges and Growth Strategies 11:24 Client Retention and Upselling 15:49 Advice for New Entrepreneurs 16:58 The Importance of Managing Ads and Messages 17:37 Balancing Business and Field Work 18:41 Starting Over: What Would You Do Differently? 20:41 Crazy Client Requests and Incidents 24:54 Future Goals and Expansion Plans 28:46 Final Tips for New Scoopers…

1
Building a Pet Business with Telly Rollinger 29:11

19 weeks ago29:11

29:11

In this episode of The Scoop for Success , host Kohl Merling chats with Telly Rollinger, owner of Roxi & Co. , about his journey from accounting to running a poop-scooping business, a pet store, and underground dog fences. Telly shares how he grew his business, navigated challenges, and found success in the pet industry. He also opens up about his fitness journey, balancing work and life, and the lessons he’s learned along the way. Connect with Telly: Website: roxiandco.com Facebook Follow us on Facebook for more content!…

1
Branding Mastery for Service Businesses with Adam Hinesley 46:50

19 weeks ago46:50

46:50

In this bonus episode of Scoop for Success , host Kohl Merling dives deep into the art and science of branding with expert Adam Hinesley. From creating unforgettable logos to navigating the complexities of rebranding, Adam shares actionable insights tailored for service-based businesses. He explores the impact of AI on design, why a memorable brand can transform your business, and how even poop-scooping companies can stand out. Adam also introduces his new educational platform, Poop Scoop Academy , a game-changing resource for entrepreneurs looking to grow and scale. Packed with invaluable tips, this conversation is your guide to elevating your brand! More content from Adam: Poop Scoop Academy Brand Ready Designs…

1
Leadership and Growth: Mike Andes’ Advice for Service Entrepreneurs 34:01

21 weeks ago34:01

34:01

In the second episode of The Scoop for Success Podcast , host Kohl Merling welcomes Mike Andes, the founder of Augusta Lawn Care, a franchise with over 170 locations worldwide. Mike dives into the principles of scaling service businesses, developing systems, overcoming bottlenecks, and setting actionable goals. He shares actionable advice for service business owners to transition from growth mode to profit mode while building a sustainable and scalable business model. More Content from Mike Andes Mike Andes’ Free Courses: mikeandes.com Podcast: Home Service Millionaire with Mike Andes Follow us on Facebook for more content!…

1
From Scooping to Scaling: Business & Content Creation with Erica Krupin 41:41

22 weeks ago41:41