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It’s New 8/4: Cooling Google Results, Sullivan Drops Liaison, AI Mode Ads Push and more

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Manage episode 498252646 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Today we covered the Google ranking volatility that may just be cooling since the weekend, maybe. Danny Sullivan is no longer the Google Search Liaison. Google is pushing AI Mode ads on advertisers. Google Ads added location of interest targeting to AI Max for Search.

0:00 - Introduction

0:54 - Danny Sullivan no longer the Google Search Liaison

6:53 - Google Search ranking volatility cooling?

7:43 - Google AI Mode ads being pushed on advertisers

11:00 - Google Ads location of interest targeting

13:22 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

598 episodes

Artwork
iconShare
 
Manage episode 498252646 series 3286562
Content provided by Barry Schwartz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Barry Schwartz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Today we covered the Google ranking volatility that may just be cooling since the weekend, maybe. Danny Sullivan is no longer the Google Search Liaison. Google is pushing AI Mode ads on advertisers. Google Ads added location of interest targeting to AI Max for Search.

0:00 - Introduction

0:54 - Danny Sullivan no longer the Google Search Liaison

6:53 - Google Search ranking volatility cooling?

7:43 - Google AI Mode ads being pushed on advertisers

11:00 - Google Ads location of interest targeting

13:22 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Mordy Oberstein of Unify Brand Marketing with Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

  continue reading

598 episodes

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